TikTok

Working to drive successful, full funnel activity across UK/EUI and provide effective scale to EssenceMediacom clients with our full-suite of advertising solution (incl. Tesco Stores & Mobile, Coca Cola, Uber, Shark Ninja, Cancer Research etc). 

- Driving key initiatives and up-sell opportunities for new and exciting TikTok advertising solutions
- Providing consultative support in the strategy and media buying of brand and performance activity
- Management of client upskill and educational opportunities (webinars, presentations)
- Working alongside first and third-party partners, to provide insight and guidance in the use of attribution and measurement solutions to measure success.

Client Solutions - Global Business Solutions (EssenceMediacom)

Spin Brands | Voted the UK's #1 Social Agency

Strategy building and management of B2C paid social campaigns across platforms incl. Meta, TikTok, Snapchat, Pinterest etc). Account management has varied in scale and industry, but with a consistent core focus on driving profitability and scalability.


- Building performance strategy and setting defined and realistic KPI's, tailored to client budgets and objectives.
- Development of robust automated reporting system in Google Sheets and Data Studio to assess campaign success and guide long-term strategy across teams.
- Pitching new concepts, ideas and opportunities to existing and prospective clients.
- Building and maintaining a strong relationships with clients, via weekly calls and meetings, to overview performance and keep goals aligned.

Senior Account Manager

Account Manager

Junior Account Manager

Bonsai Collective

Developed and implemented marketing strategies to grow an engaged fanbase effectively, resulting in a combined reach across channels of over 20k followers (SoundCloud, Instagram, Facebook, Twitter) and a total of over 5M plays.
Established collaborative relationships with music labels, journalists and influencers within our niche, to provide opportunities for growth with supported artists.
Collaboratively worked towards organising and hosting multiple live music events based in New York and San Francisco.
Design and management of the Bonsai Collective website, merchandise and sales.

Co-Curator/Head Of Marketing

Blue Arrow

Using CRM systems to manage client and candidate databases and create advertising
campaigns for job vacancies.
• Managing the recruitment process of candidates: sourcing, screening and interviewing
candidates for specified job roles (over-the-phone and in-person).
• Ensuring all necessary documents for candidates and clients are always up to date within the
office.
• In the absence of consultant/s within the office, assisting to keep their desks running by handling
complaints or urgent booking alterations to ensure the quality of service our office provides
remains high and consistent.
• General admin responsibilities including handling phone calls, responding to emails, managing
payroll (invoices, expenses) and raising PO’s.

Support Administrator

A confident individual with a strong passion for music and marketing.
I am also a music curator, under the alias 'AfroDaPlug', where I have built an organically driven fanbase of over 100k followers across platforms (incl. TikTok, Instagram, YouTube)

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