Andrew Inkpen's Linkedin Analytics

Introduction: I am a graduate of the University Of Newcastle (UON) with a Degree of Bachelor of Business: with a double major of Marketing and in Management. My professional career began in hospitality through to warehousing and then transitioning into my first marketing job. Since then, I have gained years of significant industry skills that involve marketing, management, graphics design, social media, lead generation, Email marketing, marketing automation, data analytics, BI, B2B Marketing and events management. A demonstration of my skills can be listed below, although most are on my current CV. 1. Marketing Strategy 2. Email marketing 3. Graphic Design 4. A/B Testing on various marketing programs 5. Building and generating analytics on all EDM campaigns 6. SEO 7. Digital Marketing 8. Data & Analytics / BI 9. Lead generation 10. Events management 11. Accounts & Events based marketing 12. B2B Marketing and Management 13. Enforceable skills on different marketing automation software's (Marketo, Salesforce) 14. Marketing Automation experience working closely with data and analytics 15. Content Marketing / Copywriting 16. HTML and Coding experience/knowledge