Andy Pickering's Linkedin Analytics

I help B2B Tech & SaaS businesses to successfully launch and grow their products. I’m a passionate product marketer and GTM strategist, focused on delivering exceptional outcomes for companies and their customers. Having worked at VC-backed Tech start-ups, I know a thing or two about fundraising and have supported multiple multi-million dollar fundraises over the past 5+ years, from seed stage through to IPO. I have a proven track record of planning and executing global product launches, positioning and re-positioning products and defining high-impact GTM strategies. 🧠 Areas of expertise: GTM strategy, product strategy, positioning, messaging, competitive intelligence, segmentation, value proposition design, market analysis, sales enablement, leadership, coaching & mentoring, workshop creation & facilitation, partnerships, fundraising, sales management 👨‍💼 Key Positions: Head of Product Marketing, VP Strategy, Chief of Staff, Commercial Performance Manager 🏭 Industries: Automotive, Mobility, Connected & Autonomous Vehicles, Low-Code, Insurance, Retail, Financial Services