Seattle Academy

•	Manage the implementation of integrated online strategies for school's digital assets with the primary goal of driving engagement through our website and digital channels
•	Create, execute and maintain a technical and digital plan/road map that aligns with the organizational strategies
•	Maintain knowledge of school data administration and management processes
•	Implement and maintain information technology and systems. Understanding modern
databases and information technologies
•	Supervise school information systems including Finalsite, Veracross, Magnus Health,
Schoology, Greater Giving to ensure optimal performance
•	Collaborate with internal stakeholders to create vibrant, innovative and caring content through digital messages and storytelling that clearly align with our commitment to anticipatory, open & responsive communication
•	Manage the development and directs the implementation of a wide range of content; advocate for the uses of the social media/digital channels at SAAS, with a thorough understanding of their capabilities and ability to connect with a wide range of audiences
•	Executes innovative uses of technology to enhance communication, our reputation, community experience and to support strategic objectives
•	Serve as liaison with IT for the development of digital technology
•	Train, onboard and troubleshoot user (Parent/Guardian, Students, Alumni, Faculty Staff, Board of Trustees) data-related issues and establish regular information systems maintenance including: 
•	Communicate effectively with leadership, marketing and communication team members and other stakeholders regarding progress and opportunities
•	Provide technical depth in understanding information system networks and architecture
•	Identify trends, insights, and best practices 
•	Develop and maintain schools’ relationships with IT vendors including Finalsite, Greater Giving, Veracross
•	Measure and report on the performance (KPIs) of all digital marketing channels and initiatives

Digital Marketing & Communications Manager

Assist the development department's $35 million capital campaign to support the construction of the new STREAM Building and future CUB 2 Building for the middle school program.

•	Project managed campaign website launch (www.saasrising.org) and acting webmaster for content updates including campaign report, thermometer, donor honor roll for gifts and pledges.
•       Coordinated Digital Fundraising
•	Advancement database management and information structure for volunteer management, alumni engagement, and development research. Databases include Senior Systems, Greater Giving, Ravenna (Admissions), WealthEngine, NOZA
•	Support Campaign, development, and advancement event planning, promotion, admission, and execution for select events.
•	Development Research in support of school Admissions
•	Execute prospect management data entry, reports, and analytics
•	Support Advancement in saving constituent data in Senior Systems and create reports for upper administration
•	Coordinate E-News by planning topics, gathering content, drafting text, publishing to website and scheduling communication with constituents

Manage and execute Seattle Academy branded social media accounts (Facebook, Twitter, YouTube)

•	Produce quality, relevant, engaging, audience driven community content through our immediate social media channels to keep the community informed while monitoring mentions and branded digital footprint.
•	Act as a digital marketing liaison for development and programs to the overall school’s social media plan. 
•	Capture and create engaging content generated through multi-media stories for marketing across a range of devices and platforms. 
•	Proactively seek out stories, news and announcement through interaction with faculty, staff, student clubs and parents.
•	Monitor school website traffic (Google Analytics) and digital presence/reputation online
•	Provide weekly recaps and digital analytics to Senior Administration on the various digital campaign marketing messages.

Development Assistant

AMAXRA

•	Responsible for helping to manage the company’s online reputation and image and ensures compelling content across print and digital channels.
•	Provides proactive, effective communications support, counsel and strategic planning to assigned in-house client (s).
•	Collaborates with Director of Marketing to plan and execute social media content that is timely, accurate, and supports corporate strategies.
•	Manages layouts and design of communications such as presentations, newsletters, event support materials, research papers, and brochures.
•	Develops and coordinates multimedia packages like brochures, letters, purchase displays, video, for specific assignments.
•	Writes, edits, updates, and publishes daily content from internal and external sources to be shared across the appropriate external communication channels including but not limited to; Twitter, Wordpress Blog, Facebook, LinkedIn, YouTube, SharePoint websites and other digital media platforms.
•	Posts responses and creates content that educates users about key energy issues.
•	Measures the success of the company’s online activities and translates aggregate data into actionable insights to inform messaging engagement, contents, and events.
•	Develops and executes community building tactics such as an influence/brand ambassador outreach program and identifies and pursues guest blogging opportunities. 
•	Presents social media concepts at brown-bag luncheons and Consultant Connections as needed.

There are many business functions and communication elements to my job including customer support, content curation, research, reputation management, keyword monitoring, the building of relationships, overlapping communities to manage, and a lot of detailed reporting. Experienced in program marketing, channel marketing, digital marketing, marketing automation, SEO, PPC, Google Analytics, lead generation and interactive visual marketing.

New Media & Marketing Specialist

City of Seattle Parks and Recreation

•	Coordinated gym and practice schedules for 27 Magnolia teams.
•	Manage rosters and registration for 270 Magnolia kids ages 9-17 years old. Over 700 participants in the Northwest District
•	Communicated with 41 coaches over policy procedures and expectation standards of league.
•	Worked with area coordinators to oversee league rules and procedures.
•	Hired and trained referees, scorers and timers for league games.
•	Formulated and managed the 2011 Northwest District Cub League game schedule for 27 Cub teams -324 kids ages eight & nine years old for five community center locations.

Seattle CityWide Youth Basketball League Northwest District Coordinator

IMG - University of Washington Intercollegiate Athletics

•Served as a graduate assistant for University of Washington IMG College as a weekday intern assisting in managing, activating, and generating sponsorship revenue
•Assisted the sales team with creation and implementation of promotional ideas
•Collaborated with vendors and clients to ensure contract  fulfillment
•Hosted corporate hospitality events
•Experienced in editing and creating communication pieces and spreadsheets through InDesign, Photoshop, PowerPoint and Excel.

Washington IMG Sports Marketing

University of Washington Intercollegiate Athletics

•As a part-time intern assisted Tyee Club staff in daily fundraising operations for the University of Washington’s Intercollegiate Athletics department.
•Assisted with alumni engagement events and call centers, collaborating as team to oversee logistics and program flow, while troubleshooting all day of event issues.
•Provided superior customer service to new and existing donors.
•Researched and developed a comprehensive customer service implementation manual for Tyee Club interns establishing consistent front line customer service 
•Coordinate event logistics and strategic communications. 
•Accurately input and updated monthly donation reports for Husky Men’s and Women’s Crew program.
•Collaborated with Tyee Club donors in renewing Football and Men’s Basketball season tickets for the 2011-2012 Season.
•Monitored and updated the Young Tyee Club- the young alumni 30 and under donor database.
•Coordinated the day-to-day stewardship of the Young Tyee Club. 
•Designed and promoted the Young Tyee Club winter and spring events.
•Supported the Tyee Club social media marketing group by messaging and promoting Husky athletic news and events through Facebook and Twitter.

Fundraising and Development - Tyee Club

Eastern Washington University Intercollegiate Athletics

•Support Varsity Athletics at the University with equipment, apparel and preparation before practice and games

Student Assistant Equipment Manager- Varsity Support

Eagle Athletic Association - Volunteer

•Collected and Recorded Sponsorship and Private Donors generated revenue for Scholarship Fund Drive 2007,
•Assisted in the processing and showcase of Auction Items at Orland Killin Auction Dinner 2007 & 2008 
•Served as volunteer coordinator for Michael Roos Foundation Celebrity Poker Tournament Auction 2007 & 2008
•Solicited new Eagle Athletic Association donors as part of a five-week Spring campaign while supporting the renewal of pledges from current EAA members in 2012 & 2013.

Annual Fund Drive Volunteer

Twelve years of educational management, athletic administration, and program coordination experience at various levels with specialties in development, communications, digital marketing, LMS/CMS databases, social media marketing, fundraising, business management, operations & facilities. Providing technical depth in understanding information system networks and architecture. Developing goals and strategies to ensure the effectiveness of institutional digital communication across several departments. Maximizing administrative productivity making complex tasks more achievable through automation and digital processes. Project managing the execution of digital website initiatives while inspiring a cultural embrace of data-driven decision-making.

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