Andy de Lima 🇬🇧🇧🇷🇦🇹's Linkedin Analytics

Andy de Lima is a versatile digital strategist, online marketer, entrepreneur, and community builder. With over 14 years of experience as an academic, lecturer, researcher, and international keynote speaker, he is also a seasoned company director and business consultant. As a lifelong learner, Andy is passionate about entrepreneurship, leadership, cross-cultural integration, and digital technologies. He holds a degree in Entrepreneurship and a Master's Degree in Marketing, and has founded businesses and supported numerous start-ups and SMEs in the UK and abroad. He has also directed a regional business development and support agency, providing invaluable insights into the challenges facing businesses at various stages of their development. Andy is committed to seeing people, organisations, and regions grow and build their expertise through the integrated use of innovative entrepreneurial tools and disruptive, transformative technologies, underpinned by a people-centric, holistic leadership approach. He part of the Business, Operations, Strategy and Enterprise team at Leeds Business School. Andy has lecturered on Digital Strategy, Digital Marketing, Enterprise & Business Studies in Higher Education. Passionate about helping individuals, enterprises, institutions, and public sector organisations adopt innovative business practices through taking advantage of digital technologies, creativity, and identifying future opportunities, Andy co-founded Leading360, a leadership management data insights business. His focus, attention, and endeavours are on leadership development to unlock human and business potential, enabling people to pursue research goals and businesses to realise their aspirations. Andy works closely with regional stakeholders to foster digital integration and business development, bridging the skills gap through projects developed in partnership with organisations, universities, and a team of industry experts, academics, practitioners, and business development managers. Drawing on his study of History, Philosophy, Human Psychology, Science, and Spirituality, Andy brings a unique perspective to his work, helping companies shape their future direction.