Anirban G.'s Linkedin Analytics

🚀 Dynamic, Data driven and Result oriented Marketing Lead with 14+ years of experience in driving exceptional results in Digital Marketing, Marketing Communications, Media Buying & Planning, Lead Generation, Demand Generation, Account-Based Marketing, Performance Marketing, and Full Funnel Marketing across the Information Technology, Media, Banking, and Logistics industries. Proficient in global markets including the US, Europe, Nordics & APAC. 🏢 Currently, I am working as Global Marketing Manager | Cloud Infrastructure Services at Capgemini, leading External Marketing and Communications strategies. My expertise lies in developing robust GTM and activation strategies, Portfolio Pipeline Development, Digital Marketing, Account Activation, Opinion Leader Program implementation, and Global Website Management. 💼 My toolkit includes proficiency in various marketing tools like Talkwalker, Hootsuite, Sociabble, and Salesforce Pardot and CRM, Netcore Smart Tech, Traqli, MailChimp, Google Ads, Google Analytics, Microsoft Bing Adcenter, Facebook Business Manager, Ads Manager, Twitter Ads Manager, LinkedIn Campaign Manager, Google Campaign Manager, DV360, Spotify Ads, Appsflyer, Clevertap, Outbrain, among others. 🎓 I hold a MBA degree from Symbiosis International University and a diverse range of certifications, including Google Ads (search, display, video, measurement), Google Analytics (basics and advanced), LinkedIn Marketing Solutions Certifications, and Social Media Marketing Certificate. Additionally, I have successfully completed Capgemini's Young Emerging Professionals Lite and Connected manager programs and earned a Six Sigma Green Belt Certification with an A+ grade. 🏆 Notably, I have been recognized with outstanding delivery awards at Capgemini. I was also honored with the Best Brand Awareness Campaign at INMA Global Media Awards 2018 and Best Digital Marketing Campaign at WAN-IFRA's South Asian Digital Media Awards 2018 during my tenure at ABP. Additionally, I was part of the Best Team Performance Award for the CITI CATE project at Larsen & Toubro InfoTech. ✨ As a marketing enthusiast, I am passionate about leveraging innovative strategies, cutting-edge technologies, and data-driven insights to maximize brand visibility, engage target audiences, and drive remarkable business growth. 🌐 Let's connect and explore opportunities to make a remarkable impact in the dynamic world of marketing. P.S. Views expressed on LinkedIn are my own and is not of any organisation.