usheru

usheru is a data-driven technology company that brings audiences and entertainment closer together. We empower partners in the film, live entertainment and sport industries to create better interactions and stronger connections with audiences. usheru’s innovative solutions for marketing, analytics, and direct-to-consumer engagement get audiences closer to the content they love.

I'm responsible for:
• Leading and expanding our "Global Partnerships" team + Growing our global customer base
• Identifying opportunities for operational excellence/value-add for our beloved #entertainmentindustry 
• Partnering up with our wonderful clients to ensure #usheru products & services are helping them achieve even greater #marketing #success

Managing Director, Americas

4D Creative Solutions (4DCS)

4D Creative Solutions (4DCS) aims to be the preferred growth consultancy for ambitious businesses & individuals around the world. 

Our team has over 100 years of combined experience, spanning across multiple industries/domains (ICT, Finance, Market Research, Entertainment, Publishing, Healthcare & Well-being, etc to name a few).

Our key services include (but are not limited to):

Business Growth Consultancy

- Business Development, Sales & Marketing Consulting
- Project & Change Management Consulting
- People Management & Leadership Consulting
- Strategic Planning & Execution Consulting 
- Process Improvement & Optimization Consulting
- Financial Planning & Management Consulting
- Content Creation Consulting (Incl. Text, Graphic Design & Animation/Video)
- Taxation & Legal Consulting

Personal Growth Consultancy

- Career Planning/Guidance
- Education Consulting
- CV & Job Interview Preparation
- Global Relocation & Immigration Consulting
- Physical & Mental Well-being Consulting
- Income Tax & Accounting Consulting
- Financial & Retirement Planning
- Travel Consultancy

Contact us today to explore how we can help in your growth journey!

Email: 4d.creative.solutions@gmail.com

Managing Partner

International Showtimes 

• Led the development and execution of a sustainable growth strategy, focused on profitable revenue generation and industry partnerships
• Hired and coached growth team (sales, marketing, CRM, lead generation), fostering a collaborative culture and empowering them to achieve desired business goals
• Promoted collaboration between sales, marketing, customer support, and product teams to drive business success
• Designed and implemented initiatives and KPIs to drive new business, improve customer retention, and increase expansion revenue
• Identified opportunities to improve processes, systems, and tooling to increase efficiency and productivity, demonstrating strong entrepreneurship skills
• Worked closely with the product team to provide customer insights that shape current and future offerings, displaying strong leadership and people management abilities

Key Achievements: 

• Attained 39% net revenue growth in 2020, despite significant churn & global cinema lockdowns
• Increased annual revenue (ARR) by 205% , avg. revenue per user (ARPU) by 108% & achieved avg. annual growth rate (AAGR) of 46.4%
• Shortened avg. sales cycle length and reduced annual churn rate by 11%  
• Built and grew an industry-relevant LinkedIn community from 0 to 3500+ followers
• Represented the business at various industry trade shows, grew brand awareness and generated deals with key enterprise clients

Chief Revenue Officer (CRO)

• Being the first commercial hire, I built scalable sales & marketing processes and strategies (TAM, ICP, buyer journey, customer segmentation, CRM, pricing & brand awareness, etc.). 
• Analyzed business performance, competitor offering, and identified new sources of growth. 
• Built and grew a solid business network within the global Entertainment industry.

Growth Manager

Relocately GmbH

• Converted potential leads into opportunities, consulted clients to find the best solution for their needs and closed deals.
• Managed sales pipeline and up-sold our value-added services while ensuring highest level of customer satisfaction.
• Managed multiple relocation projects simultaneously and resolved issues/conflicts to ensure project completion within set budget and time-frame.

Key Achievements:

• Achieved 110% sales target in the first quarter on job while procuring 5-star Google reviews.
• Exceeded the insurance service up-sell target with a perfect 100% success rate for all sales.

Account Manager

Bank of New Zealand

• Discussed the customer's financial situation/goals and consultatively identified solutions.
• Sold and promoted the Bank’s products and services (such as mortgage, consumer lending, insurances, etc.) to new and existing customers, through quality conversations.
• Assessed economic value and risk potential of new business and ensured compliance with external legislation, Bank standards as well as internal operation policies and procedures.

Key Achievements:

• Was awarded "Rookie of the Quarter" title during the initial training period.
• Won the "PremierCare Silver Award" for insurance sales over $20,000 while still in training quarter.
• Achieved new home lending of over $1 million during first full quarter on the floor.

Banking Advisor- Lending

GS1 New Zealand

• Delivered Technical, Quality and Data Services via Implementation, Training & Support.
• Conducted technical analysis and troubleshooting to resolve business IT issues.
• Identified upsell & cross-sell opportunities to drive membership revenue growth.

Key Achievements:

ITIL Practitioner Certificate | GS1 System Certification | Certificate in Automatic Data Capture

Analyst

Medtech Global

• Contacted new & existing clients, to discuss needs and offered relevant products/solutions.
• Assisted in accelerating new business, customer segment and sales channel initiatives.
• Validated a new product idea, co-ordinated development efforts and closed the first deal.

Key Achievements:

• Represented company at industry conferences and generated new business opportunities.
• Conducted numerous customer training and user group sessions across NZ & Australia
• Assisted in mentoring of new recruits, ISO internal audit and GTM strategy for a new solution
• Successfully passed the PRINCE2 Practitioner & Medtech Certified Engineer’s exam

Client Engagement Manager

• Helped healthcare businesses with software installation, application support, version updates and database maintenance.
• Delivered technical sales demos, training webinars & ran database SQL queries.

Technical Support Consultant

Salmat

• Generated, followed up & closed sales deals for Vodafone solutions (B2C & B2B).
• Assisted Team Lead with developing & executing sales incentive initiatives.
• Promoted to retention role, within 3 months, and reduced customer churn rate.  

Key achievements:

• Consistently met and/or exceeded KPIs and assisted in training of new recruits.
• Was awarded the “Agent of the week” certificate numerous times.

Vodafone Sales Consultant

Gravitas Research

Conducted sensitive research for various Government agencies such as NZ Police, Ministry of Business, Innovation & Employment, NZ Trade & Enterprise, Ministry of Social Development, Auckland Council, Ministry of Transport, using multiple methodologies

Market Researcher

AKD Enterprises

• B2B Pharmaceutical sales and marketing.

Sales Executive

“The more I learn, the more I realize how much I don't know”-  Albert Einstein

I am a firm follower of the 'Life-long Learning/Continuous Improvement' principle(s) and hold a formal qualification in Information Technology as well as ITIL & PRINCE2 Practitioner certifications. 

You would find me to be a curious, creative and customer-obsessed business leader, who enjoys complex problem-solving to 'get things done' and is motivated by challenges. I pride myself on my entrepreneurial-mindset, ability to take ownership/inspire colleagues and learn quickly.

Apart from being a native English-speaker,  I have also worked with stakeholders from around the world (incl. Americas, EMEA & APAC) and contributed in; as well as; led Sales, Business Development, Customer Service/Success & Technical Support functions for 15+ years.  

In my spare time, I enjoy Traveling & Hiking, Reading, Participating in adventure sports (namely Skydiving), keeping up-to-date with news/technological advancements and have a keen interest in Movies, Theatre & Music.

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