The Janssen Pharmaceutical Companies of Johnson & Johnson

JO.E is the internal omnichannel engine that provides sales force with Ai-based plan of action, content recommendations and next best actions for HCPs - 8 brands, 8 countries and 4 therapeutic areas

Identify and analyze business needs. Deliver qualitative and efficient solution - data pipeline|modeling|simulation tool| end user UI.
Change management and measurement strategy on sales (primary KPI) and engagement metrics (secondary KPI).

JO.E program Lead

Miche-Muche : Caviste mobile !

Ecommerce et Marketing

Sanofi

Part of precision marketing digital transformation:
Measurement lead - MMM, A/B test, Brand lift, Sales uplift.
Build marketing AI case (2) for budget optimization, and targeting
Brand activation Cough and Cold and Allergy on digital channel

Digital transformation - COE precision marketing, Data and AI lead

Advanced analytics and performance lead - Eurasia/Middle East,  CHC

AMESA REVENUE MANAGER

Ana Kelly Magazine

Ana Kelly magazine, le magazine qui pense jeunes créateurs
Jury of Esmod Roubaix - Student final fashion designer project
Key figures:
Cross media reach 12k
~5 000 unique visitors/month

Ana Kelly Magazine founder

TALLY WEiJL

Data Consultant and scientist (intern)

Canal+

Statistical Analyst (Intern)

Conseil Régional Ile de France

Statistical Assistant (Intern)

BUILD AI product and OPERATIONALIZE analytics outcomes into concrete action plan to drive $ impact and patients treated

#datascientist #socialmedia #strategy #marketing
#FashionBlogContributor
#ENSAI #ESSEC #EGADE


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