Anubha Gautam's Linkedin Analytics

As a Social Media and Influencer Leader at Decathlon, I leverage my 8+ years of experience in content marketing and strategy to create engaging and impactful campaigns for the world's largest sporting goods retailer. I work with a team of passionate and creative professionals who share my vision of inspiring people to stay active and healthy through sports. My content expertise spans across various platforms and formats, including Facebook, Instagram, Twitter, Reels, Stories, and Blogs. I have successfully led influencer strategy and campaigns for several product launches and events, collaborating with partnership and media teams to reach and connect with millions of customers and fans. Some of my notable achievements include launching Decathlon's first exclusive fitness community, increasing Instagram followers by 50% in six months, and generating over 10 million views for Reels content. I also have a strong background in web content management, email marketing, and UI writing, having worked as a Content Specialist for Instagram and OnePlus in the past. I am always eager to learn new skills and explore new opportunities to grow and innovate in the content space.