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Social Media Manager

The Taxi Public Development Council

• Strategize and create content marketing campaigns that support the larger company strategy of brand lead generation. 
• Analyze and track data for all campaigns, including social, website, and digital campaigns. • Develop content strategies for 35 events per year that have contributed 350+ participants in the contest across the country. 
• Produce captivating storytelling content that creates an emotional connection between the audience and the event. 
• Achieve a 3 million online audience for events per year.

Content and Social Media Specialist

MomsLab

•	Develop and manage the YouTube channel from conception to delivery.
•	Produce over 50 informative learning videos on various topics.
•	Reach 800K online views, increase website traffic by 20%, and boost online course sales by 15%.
•	Achieve a growth in subscribers from 3K to 24K and get monetized on YouTube.

Digital Content Specialist

The Council provides solutions to transport legislation issues while fostering collaboration among officials, car fleets, taxi aggregators, and drivers (B2B, B2C).
•	Design, write, and distribute email campaigns through Mailchimp with a focus on increasing weekly open and click-through rates.
•	Hire photographers and videographers for brand-oriented shoots and increase and organize visual assets needed for digital and print collateral.
•	Write and edit editorial and creative copy for press releases, blogs and website product pages. •	•	•	Integrate & update the database of news outlets and bloggers, which led to raising the efficiency of the media campaigns by 50%.

Junior Content Specialist

SoftLab-NSK

•	Responsible for social media positioning of the International Siberian Forum Industry of Information System (B2B).
•	Present news by collecting, analyzing, and verifying information, editing, and writing.
• Post photos, videos, and tweets during events.
• Conduct interviews.

Digital Content Manager

Kommersant

Journalist

Hello! I'm a passionate Specialist with over 6 years of experience in Social Media and Video Editing. I've collaborated with global brands like Yandex, Uber, Nissan Russia, and InDrive, focusing on transportation. Throughout my career, I've spearheaded over 20 successful social media and influencer campaigns, utilizing major marketing channels like Instagram, YouTube, and Telegram. Proficient in video content creation, photo & video production, and bilingual copywriting (English and Russian). Skilled at balancing creative ideas with analytics. 

Excited to connect and exchange ideas with you! Let's connect!

Taplio

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Taplio

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Anzhelika Khrutskaia's Linkedin Analytics