Arbaz Surti's Linkedin Analytics

Customer-focused Product Manager with 7+ years experience helping companies like Inspire Brands (Dunkin' Donuts) and Lending Tree create, test, and launch web/mobile applications and customer loyalty programs. Here's my story: As a child, I was captivated. I was in awe of huge machines in my father’s factory churn out tin cans at lightning speed. But he taught me it wasn't just about volume - it was about usefulness, quality, and efficiency. He showed me “reject” products, explaining why they didn't meet customer needs. He pointed out minor blemishes, stressing how details impact perceived quality. I learned that true craftsmanship lies in constantly improving products to delight users. Those early lessons sparked a lifelong obsession with products. For over 7 years, I've helped top companies deliver exceptional user experiences by putting those principles into practice. Here are some highlights: Spearheaded effort to standardize a data ingestion process by identifying a universal format for 8 lenders that reduced maintenance and development time by 16 hrs/mo. Led a successful product launch to improve the conversion rate by 13% for an Auto Loan form flow resulting in a revenue increase of $80K/mo. Led product quality assurance for a critical release of Dunkin’s customer loyalty program spanning 40 countries I live for solving user problems and releasing products that outperform expectations. In addition to being a product geek, I'm also a non-vegetarian-turned-vegan (hit me up for an amazing tofu scramble recipe!). I love connecting with new people, give me a shout at [email protected] or here on LinkedIn! Until then, keep your users happy.