Aritra Banerjee's Linkedin Analytics

A Digital Marketer in the IT industry, blending creative storytelling with strategic content and event organization. Known for leading with empathy and sparking ideas that move people and brands forward. With a foundation in sales and an obsession for digital marketing, I've crafted compelling brand narratives, optimized content for SEO, and executed comprehensive campaign strategies revolving around social media, Google Ads and Facebook Ads. Currently at Netwoven, one of the leading tech consulting firms and a trusted Microsoft Solutions Partner. Here, I am marketing cutting-edge security and modernization solutions leveraging Microsoft technologies. I drive the company's brand storytelling through social media marketing, content writing and management, creative designing, email marketing, account-based market research and a variety of promotional activities such as press releases, third-party promotions, product listings, Microsoft Partner Alliance (MSPM), and speaking events. As a passionate Digital Marketer, I've also had the opportunity to drive impactful case study based portfolio projects for leading brands like: Nykaa, Cadbury, Zara, H&M, Aisle, Cafe Coffee Day, Hyundai, Sunburn, Myntra, Zomato, Swiggy and many more. On a continuous mission to enhance my skillset and to dive deep into domains that excite me.