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I’m a passionate professional with a knack for turning complex data into meaningful insights that help drive strategic decisions. Currently pursuing my Master of Science in Business Analytics at California State University - East Bay has been an exciting journey for me. In my role as a Student Assistant on campus, I’ve not only honed my analytical skills but also played a part in promoting sustainable transportation initiatives - something I truly believe can make our community better. Before diving into my studies here, I spent over two years as an Analyst at Performics in Mumbai. Working with clients like Disney+ Hotstar and TikTok, I developed advanced SEO strategies that improved website visibility significantly. One of my proudest moments was optimizing content for high-priority campaigns that led to a noticeable increase in organic search rankings—it's rewarding to see how data can shape marketing success. I also had the opportunity to work as a Marketing Executive at Kreative Keeda Entertainment where I spearheaded brand development projects. This experience taught me the importance of positioning and messaging within the entertainment industry; it was thrilling to enhance brand recognition while managing artist bookings and collaborations. Outside of my professional life, I enjoy volunteering and engaging with initiatives that focus on sustainability and community welfare. I believe it’s essential to give back while also learning from those experiences - whether it’s helping organize local events or simply being present for people who need assistance. If you’re looking for someone who can blend analytical thinking with creative problem-solving in business analytics or digital marketing roles, feel free to reach out! Let’s connect over email if you’d like to chat about potential opportunities or collaborations. Skills: Python , R , SQL , Power BI , Tableau , Looker , SEO , SEM , Business Analytics , Digital Marketing , Data Analysis , Google Ads, Facebook Ads , Google Analytics , Adobe Analytics
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