Ashwin K

CustomFit.ai

Scaling CustomFit.ai, a no-code website personalization & A/B testing platform. 

CustomFit.ai recognizes each visitor and changes the website's content to fit them, doubling sales. 
Marketers uses CustomFit to create personalized, goal-oriented, & dynamic experiences without changing the code to increase conversions and engagement.


The pitch of your website can change dynamically depending on your visitor's stage of the visit, past interactions, visitor's organization details and hundreds of other parameters on the fly, thereby making it 'The Best Salesperson' & '24x7' Marketer.

No code changes are needed. Integrate under 2-minutes and see the action

Co-Founder & CEO

Kstart Capital

Entrepreneur In Residence (EIR)

BackBuckle.io

"Whenever you see a successful business, someone once made a courageous decision." 
---Peter F. Drucker

Built BackBuckle.io - The Feature-as-a-Service (FaaS) Platform which provides a suite of ready-to-use features and micro-services to instantly add to your App(Mobile / Web / IoT).

For example, back-end services for any typical app includes a few core services that pertain to business logic, and numerous other services which are non-core to your business logic, like User-Management-Engagement, Resource Management, Geo-location service, Review service, Rating service, Features Flags, Offer service, Search, etc and the list goes on.

A wide range of features offered by BackBuckle.io cloud can be integrated (using APIs) with your core business logic services eliminating the explicit need to design, develop & maintain other services that are not related to business logic. Thereby making Go-To-Market time to the least and dollar savings to the max.

Visit www.backbuckle.io

Blue Jeans Network

"Become the kind of leader that people would follow voluntarily, even if you had no title or position." 
-- Brian Tracy

Joined BlueJeans(India) as employee #4. Joining as a founding team member gave me biggest opportunity to work closely with few of the best talents of world and inspiring leaders. This is the startup where I re-learned the true meaning of walk-with-tech, not-just-hard-work, beyond-dedication, and belive-in-perseverance.

I worked in multiple R&D teams(both frontend and backend) doing design-development, monitoring, supervising & leading different projects to help BlueJeans to scale its world-class product and also to come up with numerous innovative features. 

The experience which I got there while being the part of the success story of BlueJeans was enormous and this catalyzed an entrepreneur out of me.

Founding Member (BJN India), Principal Engineer, Full Stack Developer

LifeSize Communications

Lead Engineer

"Programming can be fun, so can cryptography; however they should not be combined. And for every complex problem, there will be at least one answer which is clear, simple, and wrong ;). Beware!"
--Kreitzberg and Shneiderman

SIP, H323 are the protocols which awakened a special interest in me and LifeSize is a pioneer in HD Video Conferencing, gave me right opportunity to get a good knowledge of protocols of video conferencing world. 

In LifeSize, I got an excellent opportunity to add industry-first and industry-best features. Here I have seen, grasped and involved in the activity of taking the innovative idea into a remarkable product.

Sr Engineer

Kodiak Networks

"Perfection (in design) is achieved not when there is nothing more to add, but rather when there is nothing more to take away"
                                                                            --Antoine de Saint-Exupery

Kodiak is the place where I met industry's best talents. I believe it was Kodiak which shaped design skills in me. It gave me an opportunity to work with technically marvelous managers and team.

I was into the development of 'Presence and Contact management' module, which is key and the core of Kodiak's PTT solution. I really enjoyed learning OOD, Design principles, in-depth C++, problem divide principles and many other.

Sr. Software Engineer

Tayana Software Solutions

"If you cannot grok the overall structure of a program while taking a shower, you are not ready to code it."
-- Richard Pattis

Joined fresh out of college. Tayana was the place where I kick-started my IT career. The company was part of BPL group and we were developing products for BPL Mobile operators(now Vodafone).

After a couple of month training on SS7 & C++, I got straight placed into VAS projects. I enjoyed every product I developed there, as each one of them involved great challenge, creative ideas and fast-paced.
 
 'Missed Call Management System'
 'Roamers Detection and Related Services' 
 'SMSC'
 'Preferred Roaming'
 'Dual IMSI'
 'SMS based Services'
 
All these gave me good knowledge about the mobile network architecture and protocols.

Software Engineer

Co-Founder & CEO at CustomFit.ai | Switch from Google Optimize to CustomFit.ai, the easiest no-code website personalzation & A/B testing platform

At CustomFit, we are helping companies to boost conversions and sales.

CustomFit.ai is an easy-to-use no-code A/B testing and website personalization platform built for marketers. It recognizes each visitor and changes the website's content to fit them, boosting conversions & and engagement.

Request for a personalized demo: reach@customfit.ai or visit www.customfit.ai

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