Astrid G.'s Linkedin Analytics

I’m a content-driven marketing specialist with 2+ years of experience in digital strategy, social media, and brand storytelling — with a growing passion for the outdoor industry and purpose-led brands. I've supported campaign execution for national brands like Amazon, blending social listening, creative planning, and content strategy to reach audiences where they’re most engaged. I’ve worked across agency and in-house teams, leading everything from SEO content calendars and influencer activations to branded social campaigns that drive awareness and action. Currently, I’m stepping into a new community marketing role with the YMCA, supporting mission-driven storytelling while continuing to grow my experience in brand and audience engagement. My goal? To bring that strategic, digital-first thinking to an outdoor brand I believe in — like Helly Hansen, HOKA, Deckers Brands, or other performance-lifestyle companies — where I can help connect people to the gear and stories that move them. Whether through content, social, or digital campaigns, I’m focused on helping brands inspire community, connection, and adventure. 💌Let’s make something worth pausing for: [email protected]