Petal Black

Building Petal Black, India's first Art-led stationery startup.

Co-Founder

Destination Germany - Ramm

Working with the founding Team in creating marketing-led solutions in Recruitment for Germany.

-> 300,000+ Euros Managed in Social Media Marketing Budget
-> End-to-End Management and Strategy for Performance Recruitment campaigns
-> ROI driven B2B Performance marketing campaign management
-> Campaign Budgeting, Optimisation, KPI Analysis & Reporting
-> B2B Content Marketing Strategy, analysis and management
-> Extensive experience in Content ideation, Graphic Design and Copy writing
-> Team Management and Marketing Project Management

Digital Marketing Manager

My eduquer

Working as the first team member for taking the Education Consultancy Start-up online, I was able to work directly with the Founder, understanding the business development strategy and using Performance Marketing to establish a sales pipeline, while building out the online presence from the ground up. 

As an early stage startup, I was able to work with an Agile Team while handling the responsibilities in:
Social Media Marketing (B2C) | Lead Generation | Campaign Budgeting & Optimising | Content ideation & design | Social Media Management | WordPress Web Design | Landing Page Design | CRM & ORM

Digital Marketing Specialist

SIMON Technologies

Digital Marketing Assistant Manager

BYJU'S 

Business development trainee

Leading Growth, Marketing & Business Development at Petal Black™
India's own Stationery and Art Merch studio & Artists' Collective.

I love working in agile, early-stage start-ups and in my current role as the Co-Founder, everyday, I Learn, Unlearn, and Experiment. 

- Heading the GTM strategy, Growth & Business Development for Petal Black.
- Consumer Brand, D2C &  E-Com Performance Marketing.
- Responsible for Content, Social Media Marketing, Influencer Marketing & Community building for the bootstrapped startup.
- Website & E-commerce Design, Project & Product life-cycle Management.
- Working with a tiny but mighty team to create Everyday Products that seamlessly bridge Aesthetics, Design & Original Art from the Indian Artists' Community.

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