Austin Santos

Xuberan Digital Marketing

Helping Digital Agencies scale by integrating productized SEO models.
Directing and managing a full team of SEOs to drive leads and traffic.

Integrated SEO Director | Founder

Fannit: I collaborated with Fannit's internal marketing team to drive new leads for their business. I championed their CRM, creating workflow automation, carving out list segmentation and assisting in the coordination of blog content.

Meridian: I coordinate all of their SEO efforts. Building out new processes for reporting and optimizations between team members and their large portfolio of clients. 

WebPresence LLC: I built website architecture and manged SEO efforts for their network of micro sites.

Onyx: I created a system for content marketing, planning and coordinating 8-12 blogs/month

Digital Marketing Strategist

Locus Digital

Digital Marketing Strategic Advisor 

Drups Ventures

Executive Management Assistant

Amcon Consultants Inc- Electrical & Mechanical Engineers

Marketing Team Lead

Helping agencies to add an extra $10-25k/mo and 2.5x their client's results, without any additional work | The Integrated SEO Director

We help agencies to add an extra $10-25k/mo profit and 2.5x their client's results.

Without any work from you.

► How we can help you:

We partner with digital agencies who’re looking to improve their client’s results: more sales, more leads generated, and more brand awareness.

We do this by integrating our SEO services to your existing client base.

Your client’s will be happier and you’ll be receiving additional monthly retainers. 

Plus, you get all of this without having to do any additional work.

► Recent results:

Amcon Consultants: 
- $124,000 in extra monthly revenue
- 1,400% more leads
- 15,900% growth in impressions

Meridian Media Works: 
- $248,000 in extra monthly revenue
- 15% month-over-month in impressions

Nekawa: 
- $21,000 in extra monthly revenue
- 150% growth in impressions

► Next steps:

We’ve distilled SEO down to an exact science.

For more info on how we could partner with your agency, schedule a free intro call using the link below:

👉🏻 https://calendly.com/xuberandigital/strategic-partnership

A top-notch SEO department does more than just boost rankings; it directly impacts your organization's bottom line. 

The key? Ensuring each team member's efforts not only improve your SEO but also drive up your revenue per employee ratio.

However, the reality often falls short. Many businesses face the issue of a bloated team, where inefficiency reigns supreme. 

An oversized team doesn't just strain your budget—it can jeopardize your EBITDA. 

This is about aligning your team's size with its productivity to secure your financial health and propel growth.

An effective audit isn't a mere formality. 

It's a crucial tool to identify these discrepancies, offering a clear path to rectify them. 
Every serious agency owner must recognize: inefficiency is the enemy of growth. 

Addressing it head-on can transform your SEO department from a cost center into a strategic asset.

The goal is clear. Streamline your SEO team, ensure each action they take contributes directly to your company's revenue, and watch as your enterprise value soars. 

Anything less is a disservice to your agency's potential and valuation.

I began, stepping over a fallen branch.

The calmness of nature enveloping us, feeling particularly grounded, I found the perfect moment to broach the topic that had been weighing on my mind. 

"You know," "it feels like the whole marketing world is upside down right now. 

Everywhere you look, it's sell, sell, sell. But it's like shouting into the void—no one's really listening, let alone buying not even VC's."

My agency partner, walking beside me, nodded thoughtfully, hands tucked into the pockets of their jacket. 

"It's tough out there," they agreed. 

"Budgets are tighter than ever. It's like everyone's holding onto their wallets for dear life."

I stopped to look at a particularly gnarled tree, its roots twisting intricately into the earth. It struck me as a metaphor for our conversation. 

"See this?" I gestured at the tree. 

"It's got me thinking. 
We're all so busy reaching outwards, trying to grab whatever we can, we forget the strength that comes from digging deeper, establishing stronger roots."

My partner considered the tree, then turned to me, intrigued. "Go on," they prompted.

"Well," I continued, resuming our walk, "instead of casting our net wider and wider, what if we focused on the relationships we've already built? 

There's something to be said for nurturing those connections, adding more value. It's about quality, not quantity."

The path wound deeper into the forest, the canopy above us thickening. 

"So, you're suggesting we intensify our efforts on our current clients? Really dive deep into what makes those relationships work and how we can bring even more to the table?" my partner asked, the idea taking shape between us.

"Exactly," I said, feeling an atom of a new idea. 

If we could make each client feel like they're our only client. Tailored strategies, unparalleled support. 

Then, once we've solidified that value, we can look at adjusting our rates accordingly. It's about being indispensable, becoming part of their success story."

My partner was silent for a moment, absorbing the strategy. 

"It's a bold move," they finally said, "but it makes sense. 
Strengthen the foundation before building higher. "

The woods opened up ahead, revealing a clearing bathed in sunlight. It felt like we were stepping out of the shadows and into a place of clarity. 

"To stronger foundations, then," my partner said, a note of resolve in their voice. "Let's not just survive this storm. Let's come out on top."

As we walked back into the sunlight, the path ahead seemed clearer. 

Our conversation in the woods had not only brought us closer to nature but closer to a strategy that could redefine our approach in these challenging times.

Real growth, the kind that lasts, is rooted in depth, not breadth. 
How are you going deeper?

Truth be told:
I've never been an A player.

I've always known what it takes to get there, I've always wanted to.
I possess a characteristic that has prevented myself from hitting that A level.
I recognize it, and am working through those barriers. 

First by Acknowledging.
Then by accepting.

It's not that I'm not productive, it's not that I don't deliver. 
It's that I recognize there are many who are better than myself.
It's that I recognize that there are many areas for me to improve. 

I am improving
I am producing. 

This is the initiation of my 'career path' out of college.
I'm extremely proud of what I've produced on my own.

I have taken the steps to initiate myself. This is one aspect of the alchemical path. But...

I can't bring a robe into the temple and call myself a monk.
I must be initiated by one who has been. 

I am reaching out to those who have.
I am doing what I can to add value. 
I am grateful for what I built. 

I have lifted myself up as high as I can.
Who is here to uplift?


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