Averill Lehan's Linkedin Analytics

Many business owners in the building, renovation, and design industries and the professionals who support them (lawyers, bookkeepers, engineers, consultants) … are exceptional at what they do. But at some point, the business side starts to slide. It feels heavy. You’re busy, but progress is unclear. Marketing is inconsistent. Messaging doesn’t reflect the quality of your work. Everything seems to depend on you. Now imagine waking up knowing your business doesn’t rely on you putting out fires all day. ✅ Your team is clear about their duties. ✅ Your marketing sounds like you. ✅ The right clients are showing up … ready, respectful, and excited to work with you. ✅ Most importantly… you feel like the leader of a business you’re proud of again. Sound like a dream? That’s where I come in. I help business owners build companies as solid and intentional as the projects they deliver. With a holistic strategy lens (and a creative commercial background in architectural photography), I help you connect the dots between who you are, what you do best, and how to grow in a way that actually feels authentic and right. This isn’t about chasing trends or working harder. It’s about building a business that’s aligned, scalable, and true to you. Here’s how the process unfolds: 𝗣𝗵𝗮𝘀𝗲 𝟭 – 𝗖𝗹𝗮𝗿𝗶𝗳𝘆 Get clear on your Purpose, Vision, Mission, and Core Values … so every decision reflects who you are and where you're headed. 𝗣𝗵𝗮𝘀𝗲 𝟮 – 𝗔𝗹𝗶𝗴𝗻 Bring your offers, messaging, and marketing into sync … so they support each other and the bigger picture. 𝗣𝗵𝗮𝘀𝗲 𝟯 – 𝗦𝗶𝗺𝗽𝗹𝗶𝗳𝘆 Streamline your systems. Keep what’s working, drop what’s not, and reduce the noise. 𝗣𝗵𝗮𝘀𝗲 𝟰 – 𝗔𝗺𝗽𝗹𝗶𝗳𝘆 Attract better-fit clients, communicate your value with clarity, and grow with intention … not just busyness. 𝗣𝗵𝗮𝘀𝗲 𝟱 – 𝗟𝗲𝗮𝗱 Shift from holding it all together to leading from structure, confidence, and renewed purpose. This isn’t a plug-and-play fix. It’s a personalized, strategy-led process for business owners who want to grow with clarity … without losing what makes their business special. If that’s where your head’s been lately … 𝗗𝗠 me “𝗔𝗟𝗜𝗚𝗡” and I’ll send over the next step. 📧 [email protected] 🌐 www.viralessence.com 📞 416-574-8518 Certified member of the Power Marketing Consultants Network