Hours

Head of Marketing

Opto Investments

Senior Growth Marketing Manager

Foursquare

Senior Manager Performance Marketing

Code Climate

Increased MQL-to-SQL conversions by 120% through lead scoring and pipeline automation.
Improved email open rates by 45% and MQL conversions by 15% using segmentation and behavioral data.
Reduced conversion costs by 35% with ABM and retargeting strategies.

B2B Lifecycle and Demand Generation Manager

Regium Funding

Digital Marketing Manager

State Street

Conducted end-to-end oversight of the trade lifecycle, focusing on reconciliations for equities, fixed income, swaps, repos, and foreign exchange (FX) to mitigate risk and ensure data integrity.
Maintained global communication with stakeholders to resolve time-sensitive issues
Liaised with brokers, banks, and funds to obtain pricing for illiquid private holdings, ensuring transparency and accuracy for client reporting.
Monitored client portfolio trends by analyzing trading activity, statistical patterns, and quarterly performance metrics to provide actionable insights.
Prepared transaction records by generating daily pricing and monthly NAV reports while evaluating profit and market results for timely decision-making.

Middle Office Analyst

Growth and Hubspot Lifecycle Marketing Manager with 9+ years of B2B experience in high-growth organizations.

Former founder, results-driven marketer, and analytics professional with over 8 years of experience in high-growth B2B financial and software organizations. Recognized as a critical thinker, strong team player, balanced leader, and problem solver, with the ability to pivot quickly based on business needs, while operating in fast paced environments.


MarTech stack: 
Hubspot, Salesforce (CRM), Marketo, Pardot, RollWorks, Google Analytics, Google Ads, Wordpress, Apollo.io, Zoominfo, ChatGPT, Instapage, LinkedIn, Meta platforms, TikTok, Looker

Skills: Lead Generation, Brand Awareness, Digital Advertising, SEO/SEM, Pipeline Acceleration, Lead Nurturing, Conversion Optimization, Lead Scoring, Sales Enablement, Marketing Funnel Analysis, Budget Management and Optimization, Digital Marketing, Business Development.

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