Publicis Media

Mission as Media Performance Team Lead:

Manage a team of 30+ Search Experts based in Mauritius and Morocco.
Responsible for training the team and serving as the primary point of contact for any questions or technical concerns.

Mission for Pierre Fabre:

Lead coordination and communication efforts across key markets, including the US, Mexico, and several European countries (France, Germany, Belgium, Bulgaria, Italy, Spain), for Pierre Fabre X Spark Agencies, ensuring smooth project execution and alignment with global strategies.
Develop and implement comprehensive yearly SEA strategies and roadmaps for Pierre Fabre, utilizing market trends and business objectives to drive growth and optimize ROI.
Create and document "Golden Rules, Media Strategies that define best practices and standards for SEA activities, ensuring consistent and high-quality campaign execution across all markets and accounts.

Media Performance Team Lead

Manage portfolio of SEA accounts (UEFA, Reckitt Benckiser), including setting and tracking goals, developing and executing strategies, and managing budgets.

Develop and execute SEA strategies that align with business goals and objectives.

Train and mentor junior/Senior SEA Analysts on best practices, tools, and techniques.

Stay up-to-date on the latest SEA/SEO  trends and best practices.

Work with other departments to ensure that SEA campaigns are integrated with other marketing efforts.

Collaborate with other departments, Data, Social & Programmatic & Ad Operations.

Analyze data and reports to track performance and identify areas for improvement.

Present findings and recommendations to clients and stakeholders.

Senior Search Analyst

•	Growth strategies and  SEA media planning for Search/Display Ads, App Campaigns, Google Shopping Campaign.

•	Maintain and monitor keyword bids, audience targeting, account daily and monthly budget caps, impression share, ad strengths and other important KPIs.

•	Provide recommendations and execute strategies for keyword and audience opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

•	Provide oversight, manage, and generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives. 


Tools: Google Ads, Google Ads Editor, Search Ads 360, Looker Studio, Google Trends, Google Merchant Centre, Google Analytics 360, Adjust

𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗛𝗮𝗻𝗱𝗹𝗶𝗻𝗴:
𝐔𝐄𝐅𝐀: 𝐔𝐄𝐅𝐀 𝐓𝐯, 𝐔𝐂𝐋 & 𝐅𝐚𝐧𝐭𝐚𝐬𝐲 𝐀𝐩𝐩, 𝐔𝐄𝐅𝐀 𝐒𝐭𝐨𝐫𝐞
𝐑𝐞𝐜𝐤𝐢𝐭𝐭 𝐁𝐞𝐧𝐜𝐤𝐢𝐬𝐞𝐫: 𝐃𝐮𝐫𝐞𝐱, 𝐆𝐚𝐯𝐢𝐬𝐜𝐨𝐧𝐞𝐥𝐥𝐞, 𝐒𝐭𝐫𝐞𝐩𝐬𝐢𝐥𝐬, 𝐍𝐮𝐫𝐨𝐟𝐞𝐧, 𝐈𝐧𝐭𝐢𝐦𝐚, 𝐕𝐞𝐞𝐭

Search Engine Advertising Account Manager

Acudemy

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
 
Design, build and maintain the company social media presence
 
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
 
Identify trends and insights, and optimize spend and performance based on the insights
 
Brainstorm new and creative growth strategies with the team.
 
Plan, execute, and measure experiments and conversion tests to optimize User Experience on the website.
 
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
 
Instrument conversion points and optimizes user funnels.

Liase with third parties partners and look for future partnerships for growing the business online.
 
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Digital Marketing Manager

Linkeo

Senior Traffic Manager

Mimshacks

🤖We’re a team of passionate designers, coders, and marketers who build simple marketing solutions for small businesses.  💡🌎✨

Business Development Executive

(AdWords/Social media strategy) Account Manager for SME Clients. (USA/AUSTRALIA/CANADA/DUBAI)

Production: 

Creation/management/optimization of client's SEM/Facebook campaigns, SOHO Budgets  < €400/month) and SMEs > €400/month

SEO/SEM:-
• Focus on improving SERPs for clients' websites by implementing SEO and paid advertising strategies.
• Research and identify target keywords and implement them within the content and paid advertising campaigns.
• Estimate and manage monthly marketing budgets.
• Collect and analyze data, research competitors, and identify trends in order to achieve maximum ROI for paid search campaigns.
• Monitor and report on KPI's, using Google Analytics, Adwords, and social insight tools.


Facebook Business Manager:-
•Set-up, manage, execute, and analyze Facebook campaigns and budgets on a daily, weekly, and monthly basis to keep spend optimized for sales growth while hitting strict ROI goals.
•Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting to optimize for engagement/conversions.
•Perform regular tracking and analysis of the performance of each campaign. Prepare and deliver performance reports identifying successes and opportunities for improvement.


Customer Relationship:

• Supporting the clients in their digital strategy
• Liaising with clients/sales representatives & employees by email/phone.


Tools: (Data Studio, SEMRush, Google Analytics, Google Tag Manager, Adexpresso, Google Search Console, Ubbersuggest, Zoho Analytics, Screaming Frog)

Senior Digital Marketing Specialist (English Market)

Smart Cookie ltd

DUTIES & RESPONSIBILITIES

Search Engine Marketing (SEO/SEM):
• Conduct on-going optimization tactics using Google Adwords: keyword expansion, negative keyword development, keyword bid management, ad-copy creation, site-link management, landing page auditing, and additional related responsibilities
• Implement and maintain SEO best practices tactics to ensure that sites are search-engine-friendly.

Website optimization & Analytics :
• Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, and other tools) to identify and exploit opportunities, and continually improve the volume and quality of traffic coming from different sources.
• Provide creative ideas for content marketing and update the website for better User Experience and performance.

Social Media Marketing:
• Build and execute social media strategy through competitive research, messaging and audience identification.
• Creation of social media campaigns base on social data, insights and best practices.
• Create editorial calendars and social media calendar.

Email Marketing & Automation Marketing:
• Building dynamic email campaigns based on the marketing strategy that is mobile-friendly and consistent in branding across digital platforms.
• Performing campaign set-up, scheduling, testing, tagging, analyzing and dynamic content-driven campaigns.

Other Duties:
•Make use of digital tools, technologies, and strategies for business growth. 
•Negotiate and make partnerships with different universities.
• Promote the brand through seminars and webinars.

Marketing Assistant

Help On Call Ltd

MISSION:
Receive and manage request for support from clients

DUTIES:
Receive, Register and Record as incidents all requests for support from clients
Provide immediate resolution to the incident and follow- up on the lifecycle of the incident until its final resolution.
Maintain a level of personal knowledge and skills such as to be able to provide level 1 support to clients

Support Technician

INTELCIA

Customer Advisor

O-Marketing Shanghai

Marketing Executive Trainee

Microsoft

Participating in the Smart Apps internship 2017.  

The objective of the internship was to develop a mobile application. 

It was six weeks of training covering topics like Design Thinking, Business Model Canvas & Lean Canvas, Digital Marketing, pitching skills and use of software tools like power BI to analyze business data.

My  role in the team as a business development trainee are as follows:
Helping in the creation of the mobile app by providing ideas to improve the UX and for better ROI.
Researching organizations online (especially on social media) to identify new leads and potential new markets.
Researching the needs of similar companies and learning and how do they make the purchase decision.
Planning and overseeing new marketing initiatives.
Preparing PowerPoint presentations and sales displays.

Business Development Trainee

Global Media Performance Lead @Publicis Media

With over 8 years of experience in digital marketing, I specialize in crafting and optimizing cross-channel strategies that deliver measurable results. Currently, I lead search activation for Pierre Fabre across the EU, USA, Australia, and Mexico, while managing media teams for Pfizer and LVMH's Moët Hennessy in France.

My expertise lies in leveraging advanced analytics and strategic leadership to maximize ROI and drive growth for enterprise-level campaigns. I’ve successfully managed media initiatives for renowned brands like UEFA and Reckitt Benckiser, consistently exceeding client expectations through data-driven decision-making and team empowerment.

Passionate about transforming data into actionable insights, I’m always eager to connect with like-minded professionals and brands looking to elevate their media performance. Let’s collaborate and create impactful results together!

Taplio

Avinesh Bundhoo's Linkedin Analytics

Avinesh Bundhoo

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