HackerOne

HackerOne is a global leader in offensive security solutions. Our HackerOne Platform combines AI with the ingenuity of the largest community of security researchers to find and fix security, privacy, and AI vulnerabilities across the software development lifecycle. The platform offers bug bounty, vulnerability disclosure, pentesting, AI red teaming, and code security. We are trusted by industry leaders like Amazon, Anthropic, Crypto.com, General Motors, GitHub, Goldman Sachs, Uber, and the U.S. Department of Defense. HackerOne was named a Best Workplace for Innovators by Fast Company in 2023 and a Most Loved Workplace for Young Professionals in 2024.

Strategic Marketing Operations Lead

Notable

Notable is the leading intelligent automation company for healthcare. Deployed at over 1,000 locations, Notable is leveraged by leading health systems including Intermountain Healthcare and Medical University of South Carolina (MUSC). Customers use Notable to identify and engage more patients in need of care by automating hundreds of repetitive workflows like patient intake, care outreach, registration, documentation, and billing.

Marketing Operations Lead

Marigold

Ensure seamless data flow among systems and platforms across the marketing technology stack for all brands in the company portfolio.

Director of Marketing Platform Operations

Marigold (formerly CM Group) is a family of global marketing technology brands including Campaign Monitor, Emma, Vuture, Liveclicker, Sailthru, Selligent, CM Commerce, and Cheetah Digital. By joining together these leading brands, CM Group offers a variety of world-class solutions that can be used by marketers at any level.

Sr. Manager, Marketing Technology and Operations

Panopto

Sr. Manager, CRM & Marketing Operations

Lead Marketing Manager

Panopto is a software company that is transforming the way businesses and universities communicate using video. Organizations can use Panopto to stream live executive broadcasts, create online training videos, webcast events, and create on-demand presentations and product demos. Panopto’s media management software can also be used by organizations to manage an “Enterprise YouTube” of video content that can be shared internally or with partners and customers. Panopto’s software is unique in its use of multimedia search – allowing viewers to find specific content and video segments stored within any recorded presentation or event.

Marketing Manager

Startup Weekend Kirkland

Led marketing efforts for Kirkland’s first Startup Weekend event: set key messaging points, managed marketing/PR team, and defined social media strategy. Identified and engaged with local evangelists. Created and sourced content for event blog, Twitter, and Facebook pages.

Developed and managed Facebook and Google ad campaigns, driving brand awareness, engagement, and traffic to social media pages on a shoestring budget. Marketing vehicles under my control made up 60% of event registrations.

Marketing Lead

Rotman Executive Programs Centre for CRM Excellence

Created and led hands-on lab exercises using social media monitoring software (Radian6 and Sysomos) for North America’s first and only University-managed Social CRM executive program.

Managed team of interns in research project for program textbook. Accountable for deliverables, and liaised between research team and key stakeholders.

Managed website refresh project, coordinating with outside vendors and updating site copy to reflect program updates.

Associate

Triggerfox Corporation

Performed competitive analysis and business intelligence research for early-stage Social CRM startup.

Analyzed social media presence of client brands, and provided recommendations for improving traffic and visibility across all social channels.

Strategy Analyst

Blue Nile

Planned and implemented direct marketing programs for $330m publicly owned online retailer of diamonds and fine jewelry.

Owned projects related to customer retention, loyalty, email, and direct mail marketing. Consistently exceeded revenue goals for all vehicles in my responsibility.

Manager, Email and Customer Retention Marketing

Streamload

Managed company’s customer communication, including monthly email newsletter, social media, promotions, blog, and end-user documentation. 

Used site analysis tools to analyze and optimize campaign performance.

Trained and managed team of nine technical support reps located in four countries.

Netmore Internet/Cybernet Ventures

Performed systems monitoring and application support for high-traffic web servers at online payment service.

Maintained servers critical to email deliverability. Resolved issues regarding spam and email security.

Systems Operator

Marketing professional with over 19 years of proven success in digital marketing and marketing operations. Passionate about technologies that bring together companies and people in co-creating outstanding customer experiences.

Received an MBA from the Rotman School of Management (University of Toronto). Concentrated in Innovation and Entrepreneurship, with additional coursework in the areas of Strategy, Analytics, and Brand Management.

Specialties: marketing operations, digital marketing, direct marketing, email marketing, email deliverability, marketing automation platforms, social networking, social media, social CRM, SCRM, community building, customer retention, analytics, digital marketing, technology strategy, competitive analysis, SEO, SEM, paid search, organic search, content marketing, ABM, Salesforce, Marketo, Pardot, HubSpot, Google AdWords, Google Analytics, Outreach.io

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