GetAds

GetAds delivers frictionless, conversion-driven creatives from a professional team that understands advertising.

Founder

Fantom

• Develop high-growth strategies for SaaS companies
• Substantiate ROI & sustainable growth
• Frame high converting sales funnels
• Enabling SaaS companies to become market leaders while increasing MRR/ARR
• Increasing SaaS subscription volume

Janover (NASDAQ: JNVR)

Helping drive growth through various channels and innitiatives.

Growth Engineer

GrowthMentor

GrowthMentor is a curated platform of vetted startup founders and growth marketing mentors offering business advice, feedback, and coaching. Join to find your next mentor at growthmentor.com

As a mentor, I help SaaS entrepreneurs achieve their goals by providing 1:1 mentoring in the area of paid advertising to understand their business and ways to scale.

Check out my GrowthMentor profile here: https://geni.us/GrowthMentor

Growth Mentor (Paid Ads)

• Optimize campaign performance against established KPIs
•  Track, measure and report online marketing performance
•  Evaluate and recommend new online marketing opportunities
•  Collaborate with clients and internal teams on a regular basis
•  Manage budgets and bids for specific clients on multiple platforms including Google AdWords,
Bing Ads, and Facebook Ads
•  Provide constructive feedback regarding landing page performance / conversion rate
optimization
•  Work with clients and internal stakeholders to implement new campaigns and strategies
•  Assist the Paid Media Manager and Director of Marketing with new builds, sales opportunities
and ongoing client management
•  Perform traffic analysis in Google Analytics related to paid digital traffic and other sources /
mediums

Paid Media Specialist

Serendipit Consulting

• Research, build, manage, and optimize PPC/AdWords campaigns for clients
• Use Google Data Studio to create visually appealing reports for external and internal use
• Use Google Tag Manager to inject tags into client websites to efficiently track performance and debug
• Create weekly & monthly performance reports
• Analyzing data from applicable platforms to discover trends & areas for improvement
• Analyzing keyword bids, day parting, device, & location targeting in AdWords to make recommendations
• Developing ad copy for Text Ad campaigns, as well as Ad Extensions for AdWords
• Adding negative keywords to reduce irrelevant traffic
• Staying current on best practices and updates to Paid Search Advertising
• Testing & optimizing PPC campaigns on AdWords & Facebook platforms
• Landing page optimization

Paid Search | Social Media Specialist

• Create, manage, and optimize Facebook advertising campaigns for multiple clients
• Research, build, manage, and optimize PPC/AdWords campaigns for clients
• Implement Google Analytics to client’s websites
• Use Google Data Studio to create visually appealing reports for external and internal use
• Use Google Tag Manager to inject tags into client websites to efficiently track performance and debug
• Create landing pages for digital marketing campaigns
• Keep track of social media calendar and alignment with other marketing/communication timelines
• Create and execute social media strategy that stimulates engagement for clients 
• Forge consistent brand messaging and apply brand design standards for clients
• Craft new content and deploy through all social media channels 
• Work with different departments to come up with new, fresh ideas
• Work with different internal teams and partners to develop social media "voice" for clients
• Strategically develop social media KPIs, standards and goals 
• Creative development for crafting creative marketing strategies with different departments 
• Work with online influencers for clients
• Assess and analyze social conversion ratios
• Present work to internal team and clients

Social Media Specialist

ACTIV APPAREL

•	Initiative and Creativity
•	Negotiate prices with Global manufacturers and suppliers
•	Sales Experience
•	Customer Service
•	Social Media Marketing
•	Adobe Photoshop Experience
•	Experience with Facebook Pages
•	Facebook/Twitter Ads and Ad Campaigns
•	Instagram Marketing Tactics and Strategy
•	Google Analytics
•	Google AdWords
•	Mailchimp Experience
•       PR
•       Magazine Interviews/Publications (Online)
•       Order Fulfillment 
•       Product Procurement 
•       Influencer Reach Out and Marketing

CEO/Founder

Paragon Mortgage Corporation

•	Social Media Marketing
•	Website Management
•	Updating and Writing Content for our Marketing Collateral
•	Creating and Managing Email Blasts
•	Creating Micro-Marketing Ideas for Individual Properties and implementing them
•	Thinking Outside the Box to Advertise services
•	Finding Unique Marketing Opportunities aimed in the Western US
•	Efficiently Create and Upload Content Throughout the Web
•	Mail Chimp experience
•       Wordpress Editting 
•       Google Analytics Implementation 
•       SEO/Keyword Searching
•       Adobe InDesign (Basic Experience) 
•       Direct research to create Comp Reports on Excel

Digital Marketing Manager

👋 Hi, I'm Luis Camacho - Founder @ GetAds (getads.co)

We help brands and agencies scale their conversion-driven creative output with our team of heavily vetted designers & video editors, expertly trained in advertising & consumer psychology.

Our team has worked with agencies and brands in various industries and business models. From DTC in the CPG space to biotech and B2B Service and SaaS in the fintech industry and mental health space to everything in between. If you're an agency or brand struggling with creative output, our team can help.

Here are some testimonials: 

"Spent a lot of time and money looking for a solution to our agency's ad creative output. I'm happy to say I think we've found the answer. Not only are GetAds ad creatives top quality, but they actually perform better than anything/anyone we've used before! Highly recommend!" - Mike W. ⭐️⭐️⭐️⭐️⭐️

"As an ad agency owner, I need unlimited creative that’s affordable, easy to use, and delivers high-quality results for my clients. GetAds is that. Their web portal is super easy to use, the price is the best in the business, and their team of designers are the best there is, bar none. I’m even impressed with their turnaround time. That’s all I need. Thanks, GetAds!" - Carlos C. ⭐️⭐️⭐️⭐️⭐️

"We are very very satisfied and will continue to use Get Ads for our business. They are almost fully integrated into our business via slack which is amazing and learn over time what we like and dislike." - Jake S. ⭐️⭐️⭐️⭐️⭐️

"GetAds has been a fantastic addition to our design suite. We are able to get strong B2B creative graphics/videos quickly with the GetAds team." - Josh L. ⭐️⭐️⭐️⭐️⭐️

Side note, our newest product helps media buyers & creative teams organize, collaborate, and save ad inspiration in one place. If you want to supercharge your ad creative workflow, sign up, it's free (forever) → getads.co/app

Want to chat? Shoot me a DM :)

Stop being consistent if you want to win Andromeda.

Meta’s new algo doesn’t reward a perfectly polished single-voice ad. It rewards creative variety that helps it map tiny audience niches. In short - inconsistency is a feature, not a bug.

Here’s a playbook for reaching new audiences fast:

1️⃣ Create 3 creative dialects  
↳ Cultural - speaks identity and values. Functional - solves a specific pain. Contrarian - challenges assumptions. Each one signals a different audience cluster.

2️⃣ Run contradiction pairs, not clones  
↳ Pair two ads that say opposite things about the same product. Let Andromeda decide which cluster prefers which message. You’re not being messy - you’re mapping behavior.

3️⃣ Deploy in controlled batches  
↳ 12 creatives across 3 dialects for 7 days. Don’t flood with 50 variants. Learn which dialect lands, then scale winning dialects into new formats.

4️⃣ Optimize for audience value, not just CPA  
↳ Track which dialects produce repeat buyers and higher LTV. The cheapest click can be the worst customer.

5️⃣ Rotate dialects weekly  
↳ Prevent creative tunnel vision. Rotation keeps the algorithm exploring and your funnel full of different customer types.

Meta’s update turned variety into currency. Use it intentionally - design creative that argues with itself and watch new audiences show up.

Found this useful? Like, follow, and repost ♻️ so others can too!

ps. struggling with creative bottlenecks? We can help.

Luis Camacho

Conversion-Driven Creatives On-Demand for agencies & brands with our streamlined process & platform. ⚡️

Pretty ads don’t scale.  

Strategic ones do.  

Most brands focus on making ads that *look* good instead of ads that *perform*.  

But performance creative is built differently.

Here’s what separates it:

1️⃣ Intent over aesthetics  

↳ Every visual choice supports a conversion goal, not a design trend.

2️⃣ Clarity over cleverness  

↳ Viewers should instantly understand what you sell and why it matters.

3️⃣ Data over opinion  

↳ We use metrics and patterns from past winners to shape the next round of creative.

4️⃣ Emotion over perfection  

↳ Ads that feel human and relatable outperform the ones that feel polished and corporate.

We design creative with one purpose: to drive results.  

Because pretty doesn’t pay the bills, performance does.

Found this useful? Like, follow, and repost ♻️ so others can too!  

ps. struggling with creative bottlenecks? We can help

If your idea of creative diversity is 10 color-swapped versions of the same ad, you are pretending to scale.

Real creative diversity breaks expectations. It forces both people and algorithms to learn something new about your brand.

Here’s the contrarian play that actually moves the needle:

1️⃣ Stop chasing tiny CTR wins
↳ Small edits optimize the ad, not the account. You need account-level signals that say "this brand is worth exploring."

2️⃣ Use a contrast ratio, not a volume mantra
↳ For every batch, aim for 25-40% high-contrast creatives - different hook, format, persona, or story. The rest are anchors that protect conversion efficiency.

3️⃣ Batch structure that works
↳ Example 6-ad batch:
- 3 Anchors (trusted messaging)
- 2 Variants (new hooks or angles)
- 1 Oddball (off-brand format or persona to expand reach)

4️⃣ Measure beyond day 7 CPA
↳ Novel creatives will sometimes underperform short-term. Track account-level metrics - reach growth, new audience ROAS, and LTV cohorts. That’s where novelty pays off.

Why this is underrated
Because most teams optimize per-ad, not for the ecosystem. The algorithm rewards accounts that consistently introduce meaningful novelty. Users reward brands that surprise them in a believable way.

If you want predictable scale, don’t just add more ads. Add more contrast.

Found this useful? Like, follow, and repost ♻️ so others can too!

ps. struggling with creative bottlenecks? We can help.

Your ad account doesn’t need “more ideas.”  

It needs **better angles.**

Most brands recycle the same value prop with new visuals and wonder why performance flatlines.  

But the fastest unlock in Meta ads isn’t new creative, it’s new *perspectives* on the offer.

Here’s how smart brands expand angles that convert:

1️⃣ Reframe the product around different use cases  

↳ One offer can solve five problems depending on who you’re talking to.

2️⃣ Shift the emotional trigger  

↳ Fear, pride, convenience, curiosity, status… each one speaks to a different buyer type.

3️⃣ Test opposite tones  

↳ Calm vs. urgent, expert vs. casual, aspirational vs. relatable. Same message, new impact.

4️⃣ Build creative families, not singles  

↳ A winning angle becomes UGC, statics, motion, testimonials, problem‑solution, and more.

We don’t just make ads: we engineer angles, then turn them into high‑volume creative built to scale on Meta.  

Same product. New story. Better performance.

Found this useful? Like, follow, and repost ♻️ so others can too!

ps. struggling with creative bottlenecks? We can help

Most brands think “bad performance” means the offer is the problem.

But 9 times out of 10, it’s actually the *framing*…  not the product.

Your offer doesn’t need to change.

Your **positioning inside the creative** does.

Here’s how high‑performing brands fix performance without touching price, product, or funnel:

1️⃣ Lead with the outcome, not the feature  

↳ People buy the result, not the product attributes.

2️⃣ Show the problem before the solution  

↳ If the pain isn’t clear, the offer won’t feel valuable.

3️⃣ Anchor value before revealing cost  

↳ When someone understands what they’d lose without it, price becomes reasonable.

4️⃣ Use social proof that mirrors the buyer  

↳ “People like me love this” converts better than “everyone loves this.”

Same product. New perception. Better performance.

Found this useful? Like, follow, and repost ♻️ so others can too!

ps. struggling with creative bottlenecks? We can help

If your ad pretends to be content, you're lying to customers.

Native-style creative works—until people hit checkout and feel tricked. That emotional whiplash is why some "stealth" ads get clicks but zero repeat purchases.

Here’s a contrarian rule: ads that don’t look like ads should still behave like honest sellers.

1️⃣ Signal commercial intent early
↳ Drop one unmistakable cue in the first 3 seconds: a price, a tiny product shot, or “sponsored” copy. It protects trust and filters out bargain-seekers.

2️⃣ Deliver the soft reveal before the hook fades
↳ Use the middle of the video to transition from story to solution. The viewer should think, “Oh cool — this is actually relevant,” not “I was duped.”

3️⃣ Pre-qualify, don’t trick
↳ Use micro-qualifiers: “For busy parents,” “Under $50,” “Ships in 48 hours.” These small signals shape the customer you attract—and their LTV.

4️⃣ Measure beyond CPA
↳ Track 30–90 day LTV, not just first-click costs. The cheapest acquisition is useless if customers churn.

The controversial takeaway: full disguise is a churn multiplier. Blend native storytelling with tiny, honest commercial cues and you’ll get clicks that actually convert—and stick.

Found this useful? Like, follow, and repost ♻️ so others can too!

ps. struggling with creative bottlenecks? We can help.

Stop trying to make people feel good.

Nice-feeling ads get taps. They rarely build customers.

Here’s the contrarian truth: emotion is a filter, not just a faucet. Use it to *pre-qualify* the people who actually become valuable customers.

3 steps to weaponize emotion in your creatives:

1️⃣ Match emotion to LTV, not vanity metrics
↳ Aspirational stories build loyal buyers who come back. Frustration or urgency drives immediate purchase from problem-aware customers. Discount-focused joy attracts deal hunters who churn. Pick the emotion that maps to the customer you actually want at day 90.

2️⃣ Build a 3-second emotional arc
↳ Hook: create a micro-friction (annoyance, surprise, tiny fear) that stops the scroll. Pre-story: prove you get the pain. Payoff: relief or aspiration tied to the product. Emotions must resolve to action.

3️⃣ Rotate the dominant emotion like creative inventory
↳ Test the same visual with 3 emotional cores each week. Algorithms reward variety and your funnel learns which psychology scales. Track cohort LTV, not just CPA.

Quick measurement hacks:
• Watch time + comment sentiment = emotional resonance
• Cohort conversion at 30/90 days = true value
• CTR alone = vanity

Controversial but true: “feel-good” virality is sexy, but it rarely builds businesses. Use emotion to filter, commit, and retain.

Found this useful? Like, follow, and repost ♻️ so others can too!

ps. struggling with creative bottlenecks? We can help.

Your best creative is probably your worst teacher.

Here’s the problem: teams treat a winning ad like gospel. They clone it, tweak the thumbnail, and wonder why growth stalls. Winners teach you one thing. Variation teaches you everything.

If you want lasting performance, treat creative variation like a research program, not a file folder.

1️⃣ Design for signals, not just clicks
↳ Each new creative should isolate one psychological lever: curiosity, trust, scarcity, or identity. Don’t mix variables. Learn faster when each ad is a single-question experiment.

2️⃣ Create contrast sets, not clones
↳ For every safe, on-brand ad drop a polar opposite: low-polish, ultra-specific, or even polarizing. The outlier often uncovers an audience you never knew existed.

3️⃣ Budget like a portfolio
↳ 60% scale winners, 30% iterate, 10% disrupt. The 10% is where compounding breakthroughs come from. If you never risk, you never discover.

4️⃣ Optimize for cohort quality, not just CPA
↳ Track on-site engagement, repeat purchases, and return rate by creative. Same CPA can mean very different LTVs. Let those cohort signals guide creative investment.

Variation is not about quantity. It is about purposeful diversity that teaches the algorithm who your real customers are.

Found this useful? Like, follow, and repost ♻️ so others can too!

ps. struggling to build a disciplined creative program? We can help.

Meta’s Andromeda update didn’t just change bidding. It started punishing sameness.

If you’re feeding the algorithm 20 versions of the same hero shot with different CTAs, you’re burning cash and getting lauded for noise, not novelty.

Here’s the less-talked-about truth about Andromeda:
1️⃣ It prioritizes semantic variety, not aesthetic tweaks
↳ Slight color or text changes won’t be treated as “new”. The system rewards different stories, different hooks, different psychologies.

2️⃣ The cheapest way to win is to be meaningfully different
↳ Swap the narrative, not just the frame. UGC confession, data-led claim, founder rant, demo — each of those is a separate signal.

3️⃣ Build creative orthogonality, not volume
↳ Launch 6 truly distinct concepts, not 60 micro-variants. Test orthogonal ideas that teach the algorithm new user-level signals.

4️⃣ Track novelty, not just CTR
↳ Add a “distinctiveness” KPI. If your new creative lowers CPM but keeps CPA flat, you just taught Andromeda a new path to the same buyers. Aim for improved LTV signals instead.

Controversial, but practical: under Andromeda, lazy iteration loses to cheap creativity. If you want scale, stop polishing the same pebble and start mining new rocks.

Found this useful? Like, follow, and repost ♻️ so others can too!

ps. struggling with creative bottlenecks? We can help.

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