Bailey Hopp's Linkedin Analytics

What is my north star? Building and nurturing authentic relationships. 🤝 Having spent a year living in Germany, four years living in the UK, and more solo trips than I can count to places like Israel, Dubai, and Italy, understanding new perspectives and connecting to people on a deeper level is something I strive for in both my personal and professional lives. That passion allows me to succeed in my career in marketing through my ability to understand and connect with individuals through intentional content and marketing initiatives, drive authentic engagement online and offline, and ultimately, build long-term relationships and brand awareness for the organization I represent. 🚀 Some achievements I'm especially proud of: 🌟 Continuously drove community expansion for the Efficient Growth Slack Community, more than tripling its size from 428 members within the first quarter and achieving sustained growth, with the community now exceeding 4,100 members as of Nov. 2023. Since my community building efforts began in Oct. 2022, we've seen remarkable growth of ~322%. 🌟 Demonstrated exceptional leadership through testing and taking initiative to double weekly active member engagement from ~15% to 30% in just one quarter. 🌟 Drove exceptional growth across WITHIN's social platforms from August 2021 to June 2022, achieving significant milestones, including a 281.2% increase in impressions, 143.5% increase in total engagements, and a 219.9% surge in link clicks, contributing to a remarkable 60.3% overall audience increase and notable gains in message volume (272.9%) and video views (164.9%). Understanding how to build relationships is only one side of the coin, however. I also pride myself on knowing and deeply understanding the mechanics of platforms and tools us marketers use on a regular basis, such as LinkedIn, Instagram, Facebook, TikTok, Google Analytics, Mailchimp, Hubspot, Asana, and more. I work proactively to learn more about updates and new capabilities of these tools so I can stay ahead of the curve. I thrive in spaces with a focus on connection, the human experience, learning and evolving, and empathy. I myself, I have experienced hardships such as layoffs in the past few years, and I always enjoy any opportunity where I can support a friend, colleague, or LinkedIn connection, so if there's ever any way I can help or make an introduction, please connect with me! I look forward to continue supporting amazing companies and agencies, working with brilliant marketing minds, and continuing to develop my skills in a community-building environment.