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Balaji Dussa's Linkedin Analytics

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Balaji Dussa

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Hi, I'm Balaji, a passionate Digital Marketer by profession. Interested in Consumer Tech, Start-ups, Product, SaaS and OTT. I'm looking for opportunities to expand capabilities and explore skills around the Digital Marketing front. For the past 9 years, I have been working with different brands and verticals to tell their stories to people through the Digital landscape. I have worked with different brands in B2C - ixigo-AbhiBus, Indian School of Business, Schulich School of Business, The Botanika, INDIS Real Estate (PBEL City, One City and VB City), Sri Sri Academy School, Eduguru World and OTT. B2B - SLN Terminus, IoT Research Labs Skilled in Search Engine Marketing(Search, Display, Video), Mobile App Marketing, Social Media Marketing, Digital Marketing Strategy, Research & Analysis, Media Planning & Buying and Funnel/Fallout analysis. Currently, I am a part of ixigo-AbhiBus and my endeavour is to strategize, manage and drive -User Acquisition via paid marketing channels, affiliates and direct media buying. -User Engagement -Marketing Automation TOOLS: Ad Networks: Google Ads, Facebook, Apple Search Ads, Snap Ads, LinkedIn, Quora, Bing Ads, Yahoo Gemini and DV360 Performance and Behavioural Analysis: Google Analytics and GA4, Mixpanel, Adobe Analytics, Amplitude, CleverTap, SEMRush, Microsoft Clarity, Hotjar MMP: Adjust, Appsflyer MarTech Tools: Salesforce, Leadsquared, Sell.do Tag Management: Google Tag Manager Data Visualization: Google Data Studio, Power BI(Learner), Tableau(Learner) Design: Canva Other Tools: Adobe Experience Manager, Google Market Finder, Google Search Console.

Check out Balaji Dussa's verified LinkedIn stats (last 30 days)


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