Brian Balfour

Reforge

Started Reforge to provide professional ed programs to experienced practitioners.  https://reforge.com

Founder/CEO

Long Journey Ventures

Venture Partner

Multiple Startups

I am currently an advisor and/or investor to Pipefy, Loom, Wonder School, Gametime, HelpScout, Shareaholic and more.  Former companies include Grabcad (Acquired by Stratasys), Namo Media (Acquired by Twitter).

Growth Advisor/Investor

Harvard Business School

Guest lecturer on Growth for Mark Roberge and Frank Cespedes entrepreneurship class at Harvard Business School.

Guest Lecturer

HubSpot

Led the growth team on new products within Hubspot, specifically Sidekick (now HubSpot Sales).  We blend consumer marketing tactics, engineering, product, and data to drive rapid growth of engaged users.  We are always looking for engineers, designers, and technical marketers to join the growth team.  Please reach out if you are interested.

VP Growth, Sales Product Division

Trinity Ventures

Boundless Learning

*  Lead user acquisition, customer development, and product teams
*  Established company's initial direct to consumer marketing strategy including targeted online and offline campaigns
*  Established and executed ongoing customer development efforts
*  Raised approx $10M in VC funding

Co-Founder, CMO

Viximo Inc.

***Acquired by Tapjoy***

Viximo is one of the largest social game distribution companies working with premium social game developers and international social networks.  I co-founded Viximo with Sean Lindsay in Fall of 2007.  During my time at Viximo I held multiple executive roles taking on new challenges as the company grew. 

*  Raised over $10M in funding from North Bridge Venture Partners and Sigma Partners
*  Steered company through pivot to successful product/market fit
*  Established Viximo's social gaming distribution business signing deals with major distribution sites including IMVU, Tuenti, VZnet, Bebo, MyYearBook, and major social game developers including LOLapps, Casual Collective, Game Insight, Playrix, and more.
*  Developed Viximo's initial direct to consumer strategy on platforms such as VZnet, growing to over 100K DAU's in under 2 months
*  Directed company's B2B marketing strategy

Founder, VP of Growth

Zoom Information

Managed the development and implementation of social features into Zoominfo.com

Product Manager

Unique Productions

***Acquired By Multiple Parties***

* Founded an event entertainment company at the age of 20
* Bootstrapped to profitability in first year
* Signed clients such as General Motors, Toyota, CDW Inc, Major League Baseball, National Football League, Chicago Bulls, and more

Founder, President

Founder/CEO @ Reforge, Venture Partner @ Long Journey Ventures, Previously VP Growth @ HubSpot

Growth, Customer Acquisition, Marketing, Product Management, Social Networking, Social Gaming, Game Mechanics, Online Communities, Startups, Entrepreneurship,

This is 🆒.  Reforge directly in Atlassian Jira.  Expert feedback on your specific tickets/projects.  "These are questions I’d expect a tech lead to raise, so it’s cool to think about how this will help with my PM<>eng collaboration." 

This is part of our AI Extension.  You can get it here: https://lnkd.in/gnYksZPp

The JIRA integration inserts suggestions into tasks, bugs, and other types within Jira. 

It is collapsable so it's not too intrusive.

It helps PMs, Eng, Analysts, Designers avoid the classic pitfalls when building software. 

Specific things it helps with: 

1. What is the context needed to implement it correctly? 
2. What is the tracking needed to report on its success? 
3. Are there stakeholders you need to update when it's live? 
4. How should it be rolled out to users (all at once, slowly, etc)?

This is part of our broader path to bring the guidance from Reforge experts directly into the tools we use on a daily basis.  

See Daniel Wolchonok demo it below.

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