Beatriz Lacerda's Linkedin Analytics

Hello! I’m Bea Lacerda, a dynamic business development professional and the passionate founder of Soul'o Travellers, where I blend my entrepreneurial spirit with a love for travel to create personalized, immersive experiences in Vancouver and beyond. With a focus on building strategic partnerships and delivering unforgettable travel itineraries, I aim to connect travelers with the authentic essence of their destinations. My journey spans over a decade of strategic roles in Sales, Marketing, and Project Management across food & beverage, hospitality, and healthcare. Highlights of my experience include: - Launching Innovative Lodging Projects: Successfully spearheaded themed lodging ventures, including a Travel-themed Airbnb and a Beatles-inspired hostel, showcasing my ability to blend creativity with business strategy. - Driving SME Growth: Developed and executed robust strategies within SMEs, fostering sustainable growth and long-lasting industry partnerships. - Empowering Teams: Led teams of 5 to 40 members, cultivating a culture of purpose and achievement, and driving them toward organizational success. At Soul'o Travellers, I specialize in: - Customized Walking Tours: Crafting unique journeys that align with individual interests, allowing travelers to deeply connect with their surroundings. - Curated Private Tours & Events: Hosting experiences that celebrate local culture, support small businesses, and create lasting memories. I’m keen to connect with professionals and organizations in the tourism and hospitality sectors who share a passion for creating meaningful, impactful travel experiences. Whether you're interested in partnership opportunities or exchanging ideas, I’m excited to explore how we can collaborate to drive mutual growth and success.