Ben Adderley's Linkedin Analytics

A Market Research & Insights specialist with 20 years of Research, Insights, Data Analytics & Strategy experience with leading media organisations. Expert in both secondary (existing data sources) and primary (quant & qual approaches) research, an insights-led people manager with strong intuition and a passion for sustainability and nature, who thrives working in diverse multinational teams. Currently - Research Director at Talent Trust, transferring market insight, project management, data analysis, report writing and people-research skills to an impactful role with a purpose-driven organisation. Particular expertise in new markets exploration, report writing, primary & secondary research methods and AI prompting. Also currently involved in Climate advocacy and community-level Nature volunteering. Previously, Research Director across EMEA markets for Sony Pictures Entertainment, including leading the secondary data sources team, and conducting end-to-end primary research; with a recommendation (below) from the EVP of the EMEA business. Prior to that; at Sky focusing on News and content, with Discovery working on UK channels, having started out at ITV building out their digital channels.