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With diverse experience in digital marketing, I am passionate about helping ecommerce brands and publishers grow their online presence, engagement, and revenue through email and SMS. As the founder of NOBLE Digital, I lead a team of experts in reputation recovery, rapid scaling of owned audiences, and list monetization. I am driven by the mission of delivering value to both our clients and their customers, and creating long-lasting relationships based on trust and results. I bring diverse perspectives and experiences to the email marketing industry, having worked in various sectors, such as beauty, film, and education. Prior to founding NOBLE Digital, I was the Director of Inbound Marketing for Bellami Hair, the largest ecommerce retailer in hair extensions. There, I was responsible for conversion rate optimization, driving revenue through email and SMS, and project management for promotions and product launches. I implemented strategies that led to 55%+ growth of email and text channels in 2022, and contributed to increasing consumer revenue by 42% from 2020 to 2021. I also played a key role in the acquisition of Bellami Hair by Beauty Industry Group in May 2022. Some of my achievements include tripling revenue through email, more than doubling email opt-ins, and launching a successful loyalty program. I leveraged my skills in social media marketing, SEO, and analytics to optimize the performance and reach of our campaigns.
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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