Brian Gallagher's Linkedin Analytics

In today's digital environment, communications and marketing initiatives must be aligned with client expectations to drive business growth. I am a digital strategist and legal marketer with extensive experience overseeing and directing law firm communications and public relations strategies. I bring a business development mindset to designing strategic communications and marketing initiatives that advance law firm brand and market position and facilitate client lifecycle engagement. I've worked with firm leaders to create positioning statements and key messages that help differentiate their brands from competitors. I have significant experience partnering with lawyers to fully understand their business objectives and develop communications and marketing campaigns designed to strengthen relationships and deliver excellent client service. I have trained hundreds of lawyers on traditional and social media to provide them with the tools to succeed in today's digital environment. I have worked with top AmLaw 100 law firms to help expand and strengthen their digital footprint through various tactics, including the successful launch of websites, blogs, video series, podcasts, microsites, and email marketing initiatives. I also have significant experience with law firm social media management and have designed and implemented two social media strategies recognized by Good2BSocial in the Top 10 of the annual Social Law Firm Index. Specialties: Digital Strategy; Social Media Marketing; Content Marketing; Copywriting & Editing; SEO & SEM; Graphic Design; Web Design; Strategic Communication; Web Analytics; Media Outreach; Media Relations; Paid Social Media; Press Releases; Video; Speech Writing; Management; and Leadership.