Biased Media Group

Biased Media Group isn’t just another agency, it’s a creative-consulting hybrid built for bold, product-first brands that want to scale with meaning.

As Founder, I wear many hats (and proudly so): brand strategist, product marketer, creative lead, and sometimes the person sending memes at 2am that turn into campaign ideas.

I started BMG to help founders bring clarity to the chaos, turning product vision into brand obsession. We partner with B2B startups, SaaS brands, and digital communities to build category-defining brands with soul.

Think strategy that scales, creative that connects, and storytelling that sticks. From positioning to execution, I help shape brands that don't just look good — they actually make people care.

Highlights:
• Built the BIAS Method – our signature brand growth framework
• Led full-stack branding for product-led startups
• Merged product marketing + creative strategy into a single playbook
• Focused on founder-first, product-centric brand building

Founder

VaynerMedia

Social Insights Analyst & Post Creative Strategist (Strategy)

Cognizant

Senior Product Marketing Manager | On-site Google

Zomato

Product Marketing Manager

NextLeap

Product Manager Fellowship

Tech Mahindra

Operation Associate 

Joveo

Marketing Team

Ad M&A Specialist: On-Site Google | ex Zomato, Tech Mahindra, Joveo | Building brands via data-driven marketing & creative content | SAAS, B2B, Startups | Generative AI, AI Engineering: ML, NLP, Sentiment Analysis, Azure

I’m Bhawesh — a brand strategist turned product marketer turned founder of Biased Media Group (BMG), a creative-consulting studio built for product-first B2B brands that want to scale with soul, not noise.

I started BMG because I was tired of seeing great products get ignored, not for lack of quality — but for lack of story, strategy, and emotional connection. So now, I work with founders to bring clarity to their chaos, build brands that actually matter, and create systems that scale with consistency.

Think brand meets product. Think storytelling with a POV. Think strategy that doesn’t just sound good on slides, but drives real traction.

Whether it’s a GTM that lands, a brand voice that sticks, or a narrative that turns scrolls into sales — I’m here for it. Always curious, always building, and always biased… towards better.

Let’s make branding the smartest thing about your startup.

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Bhawesh Tibrewal's Linkedin Analytics