Bhushan Shimpi's Linkedin Analytics

With over 17 years of UI/UX design experience, Bhushan is a certified user experience analyst who has worked in various domains, including banking, financial services, insurance, and media. He has a passion for creating user-centric designs that solve problems, enhance usability, and generate value for both businesses and customers. Bhushan's most recent role was as a user experience lead at MX Player, a popular video streaming platform, where he was responsible for conducting user research, creating user personas, developing information architecture, designing user flows, wireframes, prototypes, and mockups, and collaborating with product, engineering, and management teams. He also incorporated customer feedback, usage metrics, and usability findings into his design process, and identified and troubleshooted UX issues. Bhushan's design skills and UX expertise helped MX Player deliver engaging and satisfying experiences to millions of users.