Billie Jo Aasen's Linkedin Analytics

Billie Jo Aasen is the Chief Executive Officer of The Festival Company (TFC), a Canadian-owned and operated company that specializes in events, festivals, and brand creation. With over 10 years of experience in the live music industry, she is an expert in producing, managing, and marketing events that attract thousands of fans and clients across North America. Aasen is also the owner and executive producer of Extreme Mudfest, Canada's largest Mud and Music Festival, and a consultant for BC Place Stadium, where she oversees the events and entertainment portfolio. She has worked with over 40 music festivals and dozens of household names and brands, such as Canucks Alumni, Russell Brewing, and Rick Hansen Foundation. In 2015, she was named one of BC's Top 30 under 30 Entrepreneurs and one of the Top Eight Festival Pros to know and watch by Billboard's Amplify Magazine. Aasen's mission is to elevate the experience of every fan and partner, while making a positive impact in the communities she serves. She is passionate about accessibility, diversity, and inclusion in the music industry, and supports local artists, youth, and mental health initiatives. She is the president of LIFTED, a non-profit organization that promotes youth and mental health through music and events. She believes that music heals in more ways than one and strives to ensure that everyone can be touched by it.