Birsel Ayyildiz's Linkedin Analytics

With over 12 years of experience in custody product management, I am a Vice President Custody Product at Citi, where I lead the product and relationship management for institutional clients, global banks, broker-dealers and market infrastructures. I hold multiple capital market certificates issued by the Capital Markets Board of Turkey, and I have strong skills in collective investment services including fund administration and fund portfolio custody. I have a proven track record of building and maintaining strategic partnerships, project management, expanding market share, and enhancing client satisfaction in the securities services industry. Previously, I was a Product Manager - Custody - TEB / BNP Paribas JV, where I managed product solutions, relationship management, and sales. I am passionate about creating value for clients and stakeholders, leveraging my expertise in financial markets, capital markets in the light of industrial engineering grade. I am also committed to fostering a diverse and inclusive culture within my team and the organization.