Angel Studios

Brand Manager

• Event budgeting, Pre-production planning, Client management, On-site event management.
• General sessions, Breakouts, Experience/Vendor hall, Food & Beverage planning.
• Recent clients include Jeunesse, The Page Co., LuLaRoe.

Event Director

LuLaRoe

• 200+ events annually (conventions, trainings, concerts, incentive trips).
• 50 to 18,000 attendees, U.S. and International.
• Reported to Chief Sales & Marketing Officer.
Also: Director of Branded Merchandise (Jun 2019 to April 2020)

Director of Events

Independent Producer

• Event pre-production, on-site management, and promotion for multiple clients.
• Corporate conferences, music festivals, concert tours.
• Selected clients and events: Vemma National Convention (Phoenix, AZ), Landesk Users Conference (Las Vegas, NV), Chillfest (Lehi, UT), Qualtrics Insights Summit (Salt Lake City, UT), LuLaRoe Annual Convention (Anaheim, UT), The Forgotten Carols 25th Anniversary Tour (ID, UT, NV, AZ).

Event Producer/Promoter

Deseret Book

Created and implemented long-term marketing/promotion strategies for major brands.
Collaborated with Consumer Sales on implementation and execution of proposed strategies.
Managed key brands (both new launches and legacy brands).
Reported to Vice President of Publishing.

Director, Brand Strategy and Communications

Took reins on all marketing, product development, and brand positioning for world-famous Mormon Tabernacle Choir. Developed long-term strategy for all product releases (CDs, DVDs, downloads, etc.). 

Reported directly to the President of Deseret Book Company as well as worked directly with the President and General Manager of the Mormon Tabernacle Choir.

www.mormontabernaclechoir.org

Brand Manager, Mormon Tabernacle Choir

Oversee all product development, brand strategy, and artist relations at Shadow Mountain Music, a division of Deseret Book Company. Ultimately responsible for bottom line for two record labels + one major annual tour. Work closely with a full roster of artists representing pop, classical, inspirational, and choral. Executive Producer of a successful multi-state holiday touring production. Thus far, have lead team and artists to numerous Billboard #1 chart positions and one Grammy nomination.

Reported the the Vice President of Publishing.

www.shadowmountainrecords.com/artists

General Manager, Director of A&R / Shadow Mountain Music

Utah Credit Union Association

Spent most of my time and energy on two fronts:

Consumer awareness campaign to promote credit unions called "Utah's Credit Unions, The Difference: YOU" / Comprised of TV, radio, outdoor, print + "in-store" experience (participating credit unions). Selected as Grand Prize Winner of the Credit Union National Association's Annual Advertising and Branding Awards. Subsequently licensed to 5 other state trade associations. 

www.thedifferenceyou.org

Annual Meetings and Conventions / Branded and designed multiple major trade association events, with an emphasis on creating an unforgettable experience for attendees.

Reported to the President/CEO.

Director of Communications

My passion is connecting a product or service to an audience. I love the challenge of finding ways to excite people and move them to action. My favorite thing to to do is produce experiences that bring meaning and connection to the audience. Concerts. Conferences. VIP Events.

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