Deloitte Digital

Aiming to help clients successfully pass steps during a Digital Transformation journey. Leading eCommerce projects realization throughout project life-cycle: from requirements definition through deployment, including scopes, budget estimations, project implementation plans, reporting and risk mitigation.  

• Setting project quality & performance standards and coordinating with cross-discipline team members to make sure that all parties are on track with project requirements, deadlines, and schedules.
• Identifying and surfacing any bottlenecks and impediments that could slow the project’s momentum.
• Working with clients to grow a healthy, collaborative, continuously improved Agile delivery culture.
• Identifying, analyzing, and utilizing key data to improve future  direct strategic decision-making.
• Being a point of contact with client executives - maintaining relationships with appropriate client stakeholders.

Manager

Air Serbia

• Mobile app development in ionic angular, with a custom built online booking&check-in engine deployable on Play Store, iOS and web.
• Developed a 3 year company eComm strategy & digital product development structure (including product specifications & project plans) in order to achieve eComm KPIs.
• Managed online promo campaigns from product perspective in order to improve UX and maximize sales, focusing on conversion, AOV & frequency of orders.
• Managing and enhancing up-sell, cross-sell, ancillary sales and share of wallet while reducing net operating costs to achieve revenue growth and constant profitability.
• Implemented an online feedback system to improve NPS scoring. Automation and AB testing using different sets of online tools to improve booking flow conversions and UX.
• Managed a team of 12 people & external dev team.
• Collecting data and providing insights to evaluate existing campaigns, inform new initiatives and ensure relevancy with defined target audiences.

Ecommerce product development manager

Hotel & Resort Mediteran

Managed all e-commerce & marketing activities and campaigns. Developed a comprehensive two-year digital plan focused on:

- Boosting sales through a digital proactive approach aiming to raise direct bookings
- Capture extra business by developing new brand partnerships for content collaborations
- Improve overall sales by offering additional services to guests

• Developed new website featuring a custom built PHP CMS and implemented an online booking system.
• Developed a new visual identity and brand book.
• Boosted online sales through a digital proactive approach aiming to raise direct (SEO, PPC and email) and indirect bookings (meta-searchers and travel networks).
• Developed new brand partnerships for content collaborations.
• Implemented a communication strategy to boost feedback from guests on TripAdvisor and Booking.com.
• Improved overall sales by offering additional services to guests.
• Lead a team of 7 people, guest relations and concierge teams.
• Managed relationships with 3rd party agencies & B2B partners.

Marketing and Ecommerce Manager

Poseidon Group

Consulted on business development opportunities in the Middle East, Germany and Croatia. 

• Consulted on projects to acquire new clients. Oversaw new business and marketing initiatives.
• Helped on developing online visibility through digital marketing channels, on new and emerging social media platforms used by stakeholders in targeted markets.
• Proposed new ideas and concepts for brand content.

Business Development Consultant

John Naisbitt University

Prepared and carried out lectures, tests, and exams for the following courses:  

•	Intercultural management;
•	Strategic management;  
•	Introduction to business;
 •	HR management; 
•	International marketing in English; 
•	Entrepreneurship in English.

Assistant Professor

• Selected advertising channels for international campaigns to raise enrolment of international students. 
• Developed advertising media for the University.
• Project coordinator for the Erasmus+ and international summer school programs for students from Mexico, China and several EU countries.
• A member of the organizing committees for international conferences held at the University.

Advisor & coordinator at the International Cooperation Department

DAA Montenegro, LLC

Managed key account clients - Telenor, Coca Cola and Iberostar Hotels & Resorts, with several tasks:

• Developed and executed digital, tv and print brand campaigns that met the client's brief and budget.
• Pitched the campaign ideas and budget to the clients.
• Pitched creatives and campaign ideas to clients.
• Handled budgets, managed campaign costs and invoiced clients.
• Monitored the effectiveness of campaigns.

Marketing Account Manager

👋 I'm all about delivering creative solutions and making waves in the ever-evolving world of e-commerce. Currently rocking the Ecommerce PM role at Deloitte Digital, Berlin.

From implementing complex e-commerce systems in diverse industries to revolutionizing online booking in the airline industry, I've been on a rollercoaster of projects, and I love it! Agile enthusiast, B2C and B2B e-commerce strategist, and a knack for driving impactful digital solutions – that's my vibe.

What gets me out of bed? The thrill of solving problems and exploring the innovative side of things. Let's connect, chat about the latest trends, or dive into a project that challenges the status quo. Because in this fast-paced digital playground, the fun is in the disruption!

Taplio

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