BlueMedia

Project Director @ Influencer Marketing

Tomato Interactive

Project Lead

Bluefocus E-commerce

Senior Account Manager

BlueFocus Communication Group of America

PR Specialist

evoke interaction

Intern

Weber Shandwick

•    Proposed the launch strategy for Mtn Dew Regional LTO Flavor.

•    Generated Holiday Inn 60th anniversary fact sheet.

•    Conducted coverage reports for Cadillac XTS.

•    Provided presentation on Chinese media during staff meeting.

•    Created media lists for four industries.

•    Investigated potential bloggers who may be open to vehicle
experiences for Honeywell Turbo.

•     Monitored Nespresso daily news.

Livescribe Inc.

•	Built Chinese Gaokao project website.
•	Translated and embedded videos for Chinese market.
•	Brainstormed Livescribe Chinese PR campaign for Chinese market.

Weber Shandwick (Beijing, China)

•	Supported Nike event “Kobe China Tour” and communicated with the media.
•	Completed monthly reports on media coverage for Nike.
•	Conducted research on competitor’s media coverage and created PowerPoint report.
•	Contributed to brainstorming section for Nike new season proposal.
•	Worked for three days at Nike PR Department to manage gifts.

Blue Focus PR Consulting Co. Ltd

•	Supported Lenovo’s media conference and communicated with the media.
•	Tracked media coverage after news conference.

Specialties: Final Cut Pro, Photoshop, Adobe InDesign, Microsoft Office

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