Brian Petro's Linkedin Analytics

I've entered into an exciting and adventurous chapter of my life! In the last year I moved across the country, my wife and I became empty-nesters and I'm going back to school to get an MBA. Profile Summary: Marketing professional with years of management experience. Digital marketing expert having successfully supervised millions of dollars in online promotions of all types. Worked with hundreds of brands in B2B and B2C industries, from Fortune 500’s to start-ups. Has a track record of significantly improving both product sales and total company valuation. COMPETENCIES Executive Leadership • Marketing Strategy • Digital Customer Acquisition • Online Advertising • Performance Marketing • E-commerce (B2B & B2C) • Performance Analysis • Analytics • Web Design & Development Product Marketing & Positioning • Lead Generation • Go-to-Market Strategy • Digital Transformation • Agency Management • Analytics Brand Development • Budgeting • SaaS marketing • Competitive Analysis • Content Marketing (interactive, long/short form) • UI/UX • Voice Search • A/B multivariate testing • Conversion Rate Optimization Creative Strategy • CRM • Public Relations/PR • Customer Segmentation/Personalization • Inbound/Outbound Digital Marketing Campaigns • Digital Media • Direct Marketing • Shopify/Wordpress • Email Marketing • Growth Hacking & Automation • Omnichannel • Research • Marketing Communications • PPC • Retargeting • PR & Corporate Communications • SEM • SEO • Social Media Marketing • Start-ups