Brad Burgess's Linkedin Analytics

Blending creativity, strategy, and execution to build brands and revenue growth. An award-winning marketing leader with extensive experience advancing through progressive roles within a single organization, developing expertise in B2B growth, brand positioning, digital transformation, strategic marketing operations, and creative writing and design. Cultivated a dynamic career, equipped to drive innovation and business expansion through demand generation, sales enablement, and content marketing. Recognized for building high-performing teams, optimizing marketing technology, and leveraging data-driven strategies, consistently delivering measurable results through strategic execution. Project management and design expertise in real estate development, leading large-scale initiatives from concept to completion. Expertise in transforming marketing divisions, enhancing lead generation, and executing scalable initiatives that elevate brand positioning and drive revenue growth. - Scaled a $5M startup into a $100M+ B2B SaaS and professional services company by developing and executing marketing strategies that fueled long-term revenue growth. - Built and executed go-to-market strategies for launching core professional services outsourcing into three new vertical markets and establishing the SaaS Legal Technology division as a key revenue driver. - Led a marketing transformation that positioned IST as a nationally recognized industry leader, integrating structured content strategies, boosting lead generation by 50%, and driving $20M+ in annual recurring revenue. - Directed a full-scale rebrand, cutting creative costs by 50%, doubling asset production efficiency, and ensuring brand consistency across all marketing and sales initiatives, increasing customer retention and market impact. - Oversaw the development of IST’s 52,000 SF headquarters, managing design, property acquisition, leasing, and facility operations, securing lease rates 50% above market and sustaining 80%+ occupancy for revenue growth. Demand Generation | ABM Strategy | Lead Generation | SaaS Marketing | Go-to-Market Execution | CRM & Marketing Automation | Digital & Traditional Media | Brand Positioning | Content Strategy | B2B | SEO/SEM | Public Relations | Team Leadership | Cross-Functional Teams | Business Development | RFP Optimization | Data-Driven Decision-Making | Marketing Campaigns | Multimedia Production | Thought Leadership | Process Optimization | Growth Strategies | Sustainability Initiatives | Collaborative leadership | Client Success & Engagement |Start-Ups