Prolific

Growth Lead - Strategic Accounts & Partners

GrowthMentor

Growth Mentor

Archdesk

VP Demand Generation

https://www.honoapp.com/

Advisor

PetsApp

● Successfully managed the launches of new features across multiple markets
● Instituted various SOPs/Playbooks and growth frameworks to better nurture leads
● Launched PetsApp vet directory, generating significant SEO demand and organic inbound interest
● Experimented with multiple channels, messages and audiences to improve inbound leads and
nurture them successfully

Head of Growth

Echo

- Grew nominations by 1300%
- Stable top 10 medical app on Play Store and App Store
- Successfully diversified and augmented marketing channels  
- Built and efficient growth team and process 
- Managed a multi million pound budget

Head of Growth (Exited)

hometouch

Lead a team of growth marketing and content professionals as well as managing external partners to help deliver on hometouch's growth and business objectives.

Brad & Butter

Butter is one of my real passions and I really believe butter has the power to change the world. Brad & Butter is exciting and cheeky Infused organic butter that is handmade to order in London.

1st Founder

Burrow UK

Burrow is an online mortgage broker backed by Passion Capital. As part of the senior team, I have led growth-related initiatives alongside the data collection and analytics strategy. 

●  Developed go-to-market strategy
●  Managed omnichannel acquisition activity that included SEM, PR, Paid & Organic Social, Display, TV
●  Developed the BI strategy and experimentation roadmap

Acquired by DPR:
https://www.mortgagefinancegazette.com/fintech/dpr-acquires-digital-broker-burrow-19-06-2018/

Head of Growth  (Aquired)

Clippings.com

All-in-one platform for interior professionals to discover, specify and buy furniture and lighting.
● Executive team, led implemented of growth initiatives across function and funnel points
● Notable growth wins resulting in consistent +400% annual revenue increases
● Consistently exceeded set budgets across b2b and b2c customer growth and revenue metrics
● Developed and executed on rapid experimentation roadmap
● Owned cross-channel activity and budgets (notable focus on acquisition and retention)

Head of growth (Acquired)

VP Growth | Head of Growth | Demand Generation | Startup Advisor

A seasoned growth strategist with a rich track record in B2B SaaS, healthcare, and digital sectors, I've consistently spearheaded revenue growth, channel experimentation, and team development across multiple ventures.

I have managed large and small budgets across a range of initiatives including::
• Social Media 
• SEM  
• Search Engine Optimisation (SEO)
• Business Intelligence
• Conversion Rate Optimisation 
• Usability/Accessibility 
• Copywriting and editorial development
• Digital Strategy
• Conversion optimisation
• Growth loops
• Funnel optimisation

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