PreAction Limited

As the Head of Brand Development at PreAction, I drive corporate branding, content strategy, and brand development initiatives in the utility brokering industry.

Leveraging expertise in digital marketing and copywriting, I craft compelling narratives to resonate with our target audience and communicate our value proposition.

Responsibilities:

Corporate Branding: Develop and implement branding initiatives, ensuring consistent brand identity across touchpoints and aligning messaging with utility brokers' needs.

Content Strategy: Drive content strategy, creating engaging and informative content optimised for search engines, increasing visibility and generating quality leads.

Brand Development: Shape overall brand strategy through market research and competitor analysis, finding opportunities for differentiation and market positioning.

Digital Marketing: Utilise various channels to drive brand awareness and lead generation, including social media campaigns, website optimisation, and SEO strategies.

Copywriting: Craft persuasive copy for marketing collateral, website content, email campaigns, and other channels, targeting utility brokers and addressing pain points.

By combining SEO copywriting, content strategy, brand development, and digital marketing, I help PreAction in their mission to empower utility brokers to maximise cash flow, futureproof their business, and deliver exceptional customer service.

 If you're a utility broker looking to maximise cash flow, futureproof your business, and improve customer service, PreAction has got your back. 

Contact us today to learn more about our services and how we can support your business.

Head of Brand Development

Nami Creative

NAMI Up North began as a vibrant community-driven social media brand, empowering local artists, musicians, start-ups, influencers, and established favourites. We built a thriving ecosystem where creativity flourished, and talents received the recognition they deserved. Our dynamic platform connected creatives with a tailored and engaged audience, offering unprecedented opportunities for growth and exposure.

As our journey progressed, we recognised the need to expand our horizons and bring our expertise to businesses and brands seeking to make a lasting impact. Nami Up North transformed into Nami Creative, combining our deep understanding of social media, brand development, and compelling content to help businesses stand out in a competitive landscape.

We understand the challenges faced by business owners – the ever-changing algorithms, the struggle to engage followers, and the desire for meaningful conversions. Guided by our belief that every creative idea can create ripples of impact, we specialise in crafting powerful brand identities, producing compelling content, and driving social media growth that converts.

Our team dives deep into your brand's essence, uncovering its unique story and translating it into a cohesive brand identity. Through captivating visuals, compelling copywriting, and strategic social media campaigns, we ensure your brand shines brighter than ever before.

At NAMI Creative, we help you navigate challenges, ride waves of innovation, and leave a lasting legacy in the hearts of your ideal audience. With our passion for creativity, dedication to excellence, and data-driven approach, we help businesses and brands rise above the noise, make meaningful connections, and achieve their goals.

Join us on this exciting chapter. Whether you're an artist seeking recognition or a business looking to make waves, NAMI Creative brings your vision to life and helps you leave a lasting impact in the world of creativity and beyond.

Founder

Energy Consultants Association

As the Marketing and Communications Manager at the Energy Consultants Association (ECA) since its inception in January 2023, I have been instrumental in conceptualising and developing the brand from the ground up. 

Responsibilities:

Brand Development & Strategy: Spearheaded the creation of the ECA brand, ensuring that it resonates within the energy consultancy industry. My role involves deep market analysis to identify unique positioning opportunities and implement effective brand strategies.

Website Development & Management: Built and currently manage the ECA website. This includes ongoing development, ensuring the site's effectiveness as a key tool for member engagement and information dissemination.

Content Creation & Copywriting: Responsible for writing all content across various platforms. This encompasses everything from detailed blog posts and insightful articles to compelling social media content, ensuring that our message consistently engages our audience.

Social Media & Digital Marketing: Design and execute all social media content. My role involves crafting strategies that enhance our online presence, engage with our community, and promote the benefits of ECA membership.

Member Communications: Handle all communications with ECA members, ensuring they are kept informed and engaged with the latest industry news, updates, and member benefits.

Visual Design: I design all visual content, ensuring it aligns with our brand identity and effectively communicates our message. This includes digital graphics, marketing materials, and any other visual media.

Impact:

My contribution to ECA is multifaceted. By combining my skills in brand development, content strategy, digital marketing, and design, I have played a crucial role in establishing ECA as a leading voice in the energy consultancy sector. My work directly supports ECA’s mission to advocate for transparency, professionalism, and fairness in the energy industry.

Marketing Communication Manager

National World Plc

As a results-driven professional within one of the largest national, regional, and local multimedia organisations in the UK, my primary focus was on brand development, content strategy, digital marketing campaigns, B2B relationship management, and brand and marketing consulting.

In my role, I spearheaded the generation of new business relationships, consulting with companies to elevate their marketing strategies. 

By understanding their unique objectives and target audience, I provided expert guidance on developing effective marketing campaigns. Utilising digital marketing strategies, I precisely targeted their ideal audience within our extensive readership, maximising their reach and impact.

Our overarching goal was to provide communities with essential reading materials, empowering them to make informed decisions regarding their lives and lifestyles. 

As part of this mission, I played a key role in the launch of our latest offering, NewcastleWorld. This platform served as a comprehensive resource, showcasing the very best of Newcastle, becoming a convenient one-stop shop for residents, workers, and visitors in our vibrant city.

By providing valuable insights and analysis, we aimed to keep our readers informed and engaged with the latest developments in their local business community.

Throughout my tenure, I successfully developed and nurtured B2B relationships, establishing strategic partnerships with businesses seeking to leverage our readership.
Through effective communication and collaboration, I delivered brand and marketing consulting services. I provided in-depth expertise, analysing their unique market position and delivering tailored strategies to drive growth and success.

My role encompassed all aspects of brand development, content strategy, and digital marketing campaigns. By harnessing the power of digital platforms, I strategically targeted the ideal audience for our B2B partners, ensuring maximum visibility and engagement.

Digital Consultant

The Electric Board

As a Digital Marketing & Communications Manager at The Electric Board, my role focused on brand development, content strategy, digital marketing campaigns, copywriting, and social media management.

The Electric Board is a market pioneer, championing transparency and disclosure in an industry historically known for high commissions and hidden costs. Throughout my tenure, I played a crucial role in building long-term relationships with our clients, ensuring their ongoing satisfaction and success.

In the realm of brand development, I strategically positioned The Electric Board as a trusted energy expert and pricing specialist. Through targeted content strategies and digital marketing campaigns, I effectively communicated our unique selling propositions to our target audience, fostering trust and affinity.

As a skilled copywriter, I created compelling and engaging content, optimized for search engines (SEO), to drive organic traffic and enhance brand visibility. By incorporating SEO best practices, I improved the search engine rankings of our website and other digital assets, attracting relevant audiences and generating quality leads.

Managing the company's digital presence, I oversaw social media management efforts, curating and publishing impactful content across various platforms. Through strategic planning, content creation, and community engagement, I effectively leveraged social media channels to build brand awareness, engage with our audience, and drive website traffic.

Furthermore, I contributed to the development and implementation of comprehensive content strategies, aligning our messaging with our target audience's needs and preferences. By understanding their pain points and aspirations, I crafted relevant and valuable content that resonated with our audience, positioning The Electric Board as a trusted industry resource.

Digital Marketing & Communications Manager

Master Debonair

Master Debonair is an award-winning independent menswear retailer, recognised for our commitment to effortlessly stylish clothing and accessories for the modern British gentleman. We have been honoured with prestigious awards, including the "Menswear Independent Retailer of the Year 2019" by Drapers, a renowned international fashion institute.

In my role, I played a pivotal role in developing and executing brand development strategies, ensuring our messaging resonated with our target audience. Through a comprehensive content strategy, I curated engaging and relevant content to enhance brand visibility and attract our desired customer base.

As a skilled copywriter, I crafted compelling copy that captured the essence of the Master Debonair brand and effectively communicated our unique selling propositions. From product descriptions to blog articles, I created content that aligned with our brand voice and enhanced the customer experience.

In addition to copywriting, I utilised my video editing and photography skills to create visually appealing and captivating content. Through the creation of high-quality videos and imagery, I showcased our products and brand identity, effectively engaging our audience across various digital platforms.

Social media management played a key role in my responsibilities. By leveraging social media channels, I implemented strategic campaigns to drive sales and foster customer engagement. I crafted and scheduled engaging posts, monitored audience interactions, and implemented targeted advertising campaigns to reach our desired audience segments.

Furthermore, I utilised social media campaigns to drive sales and conversions. By analysing data and implementing targeted strategies, I created campaigns that effectively communicated our product offerings and promotions, resulting in increased sales and customer acquisition.

Content Marketing Manager

Newcastle Building Society

Newcastle Building Society, the largest building society in the North East with the highest number of branches in the region, focused on our members' needs. We provided a wide range of mortgage, savings, and insurance products, accompanied by exceptional customer service. Additionally, through our division, Newcastle Financial Services Limited, we offered trusted financial advice to our valued clients.

As a Senior Customer Advisor, I managed client relationships, ensuring satisfaction and fostering long-term partnerships. Through regular interactions and proactive communication, I built strong connections, understanding their unique needs and providing tailored solutions.

As a trusted consultant, I offered expert guidance on financial products and services aligned with clients' goals. Through active listening and a deep understanding of their circumstances, I delivered personalised recommendations and solutions.

Being a brand ambassador, I embodied our mission and values, representing the brand professionally, with integrity and exceptional service. By building trust and credibility, I nurtured brand loyalty and contributed to the society's positive reputation.

In addition to client relationship management, I drove proactive business development, expanding our client base through targeted sales strategies. I provided comprehensive account and wealth management support, ensuring accuracy and prompt resolution of queries.

I leveraged my financial expertise to offer guidance on wealth management, empowering clients to make informed decisions for their financial future.

Furthermore, I contributed to video content production for the "Newtube" channel, collaborating with the marketing team to create engaging and informative videos, enhancing our brand's online presence and customer engagement.

Senior Customer Advisor

4Front Solutions LTD

4Front Solutions are a newly established consultative sales team, based in the North East of England. Specialising in later life financial planning, wills & funeral planning.

- Internal communications and campaign strategy.
- Assemble, lead, and manage successful project teams.
- Demonstrate effectiveness in self-management.
- Brand strategist.
- Social media management
- Creation and tracking of marketing campaigns.
- Innovative business development ideas.

Client Relationship Manager

INSPIRED OUTSOURCING LIMITED

We’re a growing contact centre based in the heart of Newcastle upon Tyne. We like to think of ourselves as a canny bunch of people trying to be a little bit different as an employer.

We’re experts at acquiring and retaining customers for all of the partners we work with. 

We work hard to create a vibrant working environment to ensure we have a driven and enthusiastic team who are the nuts and bolts of our business.

- Account and relationship management.
- Social media account management.
- Recognised independence and leadership.
- Avidity to stand out & over achieve across all KPI’s.

Feeling Inspired? Get in touch.

www.inspiredoutsourcing.co.uk

Sales Consultant

Twentythree04

Visually disruptive agency, meshing imagination and artistry to create, position and develop Richer Brands ® #richerbrands

With a strong conviction that brand design is so much more than just ‘wall paper'​, Twentythree04 was launched in Newcastle upon Tyne, on St George’s day 23.04.2003, by artist and creative director Susie George, following a 12 year career in the design and advertising industry.

We influence perception through our creative work by delving into consumer behavior, developing engaging, relevant and defined branding, intelligent design and smarter integrated marketing.

- Able to build strong relationships with clients.
- Ideas driven by creative flair..
- Account and campaign management.
- Tenacious and motivated quick thinker.
- Customer facing consultation.
- Numerous projects / Working to very tight deadlines.

Graphic Designer

Helping People & Brands Make Waves Of Creative Impact | Founder of NAMI Creative | Head of Brand Development at PreAction | Proud Father

I'm good with ideas 💡

And I use them to help people and businesses make creative waves of impact in their industry. 

I dive deep into your brand's essence, uncovering its unique story and translate it into unforgettable content with a strategy to match.

Leveraging expertise in:

🔮 Brand Development
📸 Content Creation
🎨 Graphic Design
✍️ Copywriting
👤 Personal Branding

I help brands become more than just a drop in the ocean 🌊

Lessons I’ve learned along the way: 

- Be unapologetically you, always 
- Show gratitude daily to compound your success
- Don’t compare your journey to others

I ride the wave of life, building on successes and learning from failures. 

I’m a proud father of Roman Joseph & Eden Lily/

My true driving force 💜

- I’m easy to get along with (Born and bred Geordie)
- I'm on a alcohol recovery journey (8 months sober)
- I’m super open to new ideas and inspiration
- I’m a true campaigner for success

Ultimately, I just want to see everyone win 🏆 
 
I'm grateful for every plot twist and appreciate the people I meet along the way.

Always up for meeting new people for a chat, so let's connect and explore how we can make waves together! 

#GraphicDesign #ContentCreation #BrandDevelopment #DigitalMarketing #Copywriting #PersonalBranding #SocialMedia #midjourney

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