NielsenIQ

Managing Director, Head of US Emerging Brands 

Senior Vice President - Product Insights

Vice President of Sales - Client Acquisition - Analytics

Nielsen Intelligent Analytics helps manufacturers and retailers make better sense of any decision made at shelf - Understanding consumer preferences, establishing distribution, optimizing pricing and trade spend, etc.

Lead outside sales for Client Acquisition efforts for Intelligent Analytics
Lead inside sales efforts for Intelligent Analytics

Vice President of Sales - Intelligent Analytics, Client Acquisition and Inside Sales Lead

Nielsen

Nielsen Intelligent Analytics helps manufacturers and retailers make better sense of any decision made at shelf - Understanding consumer preferences, establishing distribution, optimizing pricing and trade spend, etc.  

Lead outside sales for Client Acquisition efforts for Intelligent Analytics
Lead inside sales efforts for Intelligent Analytics

Vice President, Intelligent Analytics - New Client Acquisition and Inside Sales Lead

Nielsen helps manufacturers and retailers understand and measure consumer purchase behavior across the entire globe and all retail formats.  

Nielsen Sales Effectiveness helps manufacturers and retailers make better sense of any decision made at shelf - Understanding consumer preferences, establishing distribution, optimizing pricing and trade spend, etc.  

Lead Client Acquisition sales for Nielsen Sales Effectiveness. 

2019 New Front Winner - Leading seller of net new accounts to Nielsen SEFF.  20 net new accounts. 
2018 Leading Client Acquisition Individual Contributor - Exceeded revenue target by 32%, drove 26 net new accounts.

Vice President, Sales Effectiveness

Ibotta, Inc.

Ibotta works with the world's leading brands and retailers to build loyalty and drive incremental sales.

Lead sales for emerging consumer insights business

Developed consumer insights sales organization
Co-Created Ibotta product suite alongside Ibotta product team
Lead revenue generation for Consumer Insights securing substantial ongoing revenue stream
amongst blue chip CPG organizations

VICE PRESIDENT CPG & DATA PARTNERSHIPS

Vice President Professional Services - Client Business Partner

Client Director - General Mills Sales Division

- Lead client team for Frozen and Baking product divisions accounting for 35% of all General Mills US Retail Sales

-  Lead a client team of 4 Nielsen associates including one offshore associate engagement and one Nielsen Emerging leader associate

-  Deliver integrated analytical solutions assisting in the development of innovative product development, volume measurement and improvement, and consumer media consumption

-  Manage financial reporting and forecasting for local Nielsen Professional services team

Associate Client Director - General Mills Frozen and Baking Marketing Divisions

- Developed and executed successfully a $1.4M annual retail audit solution across 18 consumer good categories

-   Managed two direct reports including a top emerging leader within The Nielsen Company.

-  Delivered multiple six figure analytical engagements with excellence and direct retail activation

-  Built senior client relationships spanning multiple marketing divisions and sales functions

-  Recipient of multiple Gold/Platinum Nielsen Simply Excellent awards granted by senior Nielsen leadership

Client Manager - Sales - Category Management - Store Audit Solutions

Client Manager - Sales - Category Management - Shopper Insights

Associate Client Manager - Sales - Category Management - Shopper Insights

Kroger

• Develop, brand, implement and manage budget for an $800,000 annual associate communication program (Shrink Awareness Program) reaching over 300K store associates.  
• Work closely with an account manager to implement and design annual awareness program.
• Responsibility for analyzing out-of-stock and computer assisted ordering data for the Kroger Company utilizing Microsoft Excel and Business Objects.

Retail Operations Analyst

Utilize Microstrategy Technologies Pharmacy Loss Prevention application to reconcile incoming shipments versus Pharmacy site sales. Scan and maintain all Western Kroger Divions under banner names such as Kroger, Dillon, King Soopers, City Market, Fry's, FredMeyer, Ralphs, Smiths, and Food4Less.

Pharmacy Loss Prevention Analyst

Store Associate

Experienced Vice President Sales with a demonstrated history of working in the consumer products, consumer analytics, information technology, and media industries. 

Skilled in Sales, Sales Structure Development and Execution, Challenger Selling, Client Acquisition, Market Research, and Consumer Analytics.

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