Branislav Mikic's Linkedin Analytics

As a CTO with an adaptable mix of organizational, technical, and marketing expertise, my biggest passion is to create software that can genuinely transform people’s lives—encouraging them to look at the bigger picture while being capable of growing with their evolving needs. I live by Steve Jobs’s quote that computers are “bicycles for the mind” because technology, when used effectively, propels people far beyond their usual limits. This mindset ensures we continually find innovative ways to expand productivity and drive significant business growth in our industry. Since high school, I’ve been honing my skills in planning and coordinating projects, laying a strong foundation in operational management, and since starting college, I’ve been constantly active on software projects—studying not only how computers work and think but also the connection between that and human communication and logic. Over the years, I’ve gained hands-on experience in development, deployment, integration(both hardware and software), and management within the software industry, as well as substantial marketing experience by leading marketing teams for various projects and companies. A goal of mine was always to broaden my strategic perspective, allowing me to align technology initiatives with overall business goals so that the gap between business objectives and technical execution disappears. I try to always have a business-first approach: look for ways technology can deliver tangible ROI—whether through optimizing processes, enhancing product offerings, or creating new revenue streams. My only focus isn't just the software that needs to be developed but also how it can empower other departments and drive overall business success. This is where translating complex technical concepts into clear, actionable strategies that resonate across the organization is one of the most important things. Ultimately, I strive to ensure every tech-driven initiative not only meets immediate needs but also lays a strong foundation for long-term growth.