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Brendan Leonard's Linkedin Analytics

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As President and Chief Revenue Officer at Crews & Co., I bring 25+ years of experience in sales, marketing, and operations. My career spans leadership roles for SMBs & iconic global brands like Samsonite, Hasbro, and Fruit of the Loom, where I led growth transformations, operational turnarounds, and strategic exits. At Crews & Co., I help businesses break through plateaus and unlock new levels of performance using our proprietary Growth Method Operating System. While systems like EOS help organize the business you have, the Growth Method is designed to build the business you want—scalable, aligned, and positioned for long-term value creation. By integrating finance services and strategic planning under one roof, we equip entrepreneurs with the structure, insights, and confidence to scale with intention. I’m passionate about working alongside business owners to streamline operations, improve profitability, and chart a course toward sustainable growth. M&A: Conceptualized, planned, and executed growth strategies - led sale of family owned company (1st non-family president) to PE portfolio with 4 years record revenue (13% CAGR) and 5 year 33% EBITDA CAGR GLOBAL GROWTH: Built thriving international distribution in 50+ countries – received the President’s “E” Award for Excellence in Exports while meeting the President in Oval Office. INNOVATION: Developed open innovation model to accelerate NPD depth & breadth to turnaround struggling business – reversed decline, delivering 10%+ average annual growth BRAND BUILDING: Recruited to help transform patient financing company – built industry leading brand ($89M approved loan volume, 40% share) helping fuel sale of company to Capital One Financial CRISIS LEADERSHIP: Agile, disciplined teamwork across organization allowed company to adapt during ’09 financial crisis – increased EBITDA +11% despite global retraction NEW CHANNEL DEVELOPMENT: Identified US Veterans Administration as high-priority prospect – developed into perennial top10 account though both contracted and non-GSA business INDUSTRIES: Industry agnostic change agent across Consumer Health, Wellness & Personal Care, Elective Medical Financing, Toys & Games, Luggage, Licensed Athletic Apparel, B2B, B2C CUSTOMERS: Amazon, Walmart, Target, CVS, Walgreens, Rite Aid, Kmart, Publix, Meijer, Ahold, Aldi, Boots, Lloyds Pharmacy (UK), AmeriSource-Bergen, Cardinal, McKesson, Costco, BJs, Sam’s Club, Dollar General, JC Penney, Sears, Bed Bath & Beyond, Cabela’s, US Veterans Administration, AAFES, Corporate LASIK Centers, Refractive Surgeons

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