brent wees

idea.meet.plan

We specialize in the magnificent trifecta of content marketing, process alignment, and speaker training.

We tackle boring content, chaotic workflows, and tongue-tied speakers. We transform your marketing into captivating content, align your processes faster than you can say “efficiency boost,” and turn even the shyest introverts into dynamic orators who can charm an audience with a single witty quip.

Fractional CMO / Creative Strategist / Keynote Speaker

eQuo

Investor

ALC Schools 

In my position, I strategized, executed, and lead ALC's marketing strategy for 2020/2021 in order to raise brand recognition. I was committed to building a high-performing marketing team via effective management and mentoring, as well as thoughtful planning and road mapping. I was responsible for overseeing all areas of company marketing, including brand creation and integration, lead generation, campaign management, target strategy, and competition analysis.

Furthermore, by managing resources properly and prioritizing tasks, I delivered marketing projects on time and under budget. Using innovative PR tactics, I strengthen relationships with the media and stakeholders. On a daily basis, I developed short- and long-term objectives for internal teams in order to optimize production, and I also offered strategic guidance to the team in order to assist the planning and implementation of seamless marketing events.

• Improved messaging and campaigns centered on the company's core strengths through collaboration with the key stakeholders.
• Introduced new, effective techniques to re-engage long-term clients by creating thoughtful content that reinforces the advantages of partnering with the company.
• Enhanced engagement and drove traffic to unique landing pages by building a clear content strategy.

Creative Strategist / VP of Marketing (Consulting via idea.meet.plan)

TheNextup

Oversaw and streamlined the marketing department's everyday activities. In order to unite teams around a single objective, I planned and coordinated marketing activities, as well as communicated the marketing strategy. I always made certain that we were up to date on the newest industry trends and discovered product/service demand via extensive research. I directed and facilitated the sales department's pricing strategy in order to optimize profitability and market share.
• Doubled brand awareness by executing engaging advertising campaigns.
• Generated qualified leads by developing promotions in liaison with advertising, sales, and performance managers.
• Selected to speak at industry events on behalf of the company and supported the company in media interviews.

Marketing Director

Dashboard (Glovebox)

Successful Exit in 2016 

Glovebox is a CMS/Service-based solution for car dealerships that I helped create as part of my Dashboard collaboration. I was responsible for the entire product marketing strategy's development, creation, and implementation. Company conferences, trade fairs, and significant events were strategically managed by me. Oversaw the plan for social media marketing and content marketing. The company's media and event spokesman.

• Clients: Nissan, Toyota, Infiniti, Ford, Scion, Audi, VW, Lexus, Chrysler, Hyundai, Jaguar, and Honda.
• Glovebox was rolled into Dashboard's purchase by Vicimus in the fall of 2016.
• Launched the first company in the automotive vertical that offers responsive design, self-serve website platform to North American auto dealers and manufacturers.
• Won AWA - Rising Start and AWA - Dealer Websites Awards in 2015 and 2016 respectively.

Based in Toronto, Dashboard designed, created, and cultivated branded environments, delivering practical and fresh solutions. We are collaborators with extensive digital and traditional marketing and advertising experience. We worked hard for our partners, and they, in turn, believe in us and are open to dialogue, collaboration, and strategic thinking before execution. We think strategically, act creatively, and strive to be ingenious.

Partner, VP Marketing

Ryan Partnership Canada

Drove strategic & creative initiatives through the Digital Department while also ensured client expectations were met in regards to budget and time lines.

Creative & Production Manager

Pirate Radio & Television

Client Services

brent wees is a visionary marketing strategist and accomplished entrepreneur with a passion for innovation and driving business growth. With his extensive agency and startup expertise, brent is a significant contributor to companies looking for new perspectives for their branding, content marketing efforts, and process alignment.

With a career spanning over two decades, brent has become an internationally sought-after speaker, blending humour and unique connectivity with his audiences simplifying complex concepts and communicating them in a relatable and actionable manner. brent regularly acts as a speaker coach for executives looking to improve their “stage-skills” and overall presentation approach. Expanding his coaching credentials, brent recently completed his certification as an Executive Coach through the Rotman School of Business at the University of Toronto.

With his unique blend of creativity, analytical thinking, and entrepreneurial spirit, brent continues to profoundly impact those he collaborates with. His relentless drive to push boundaries and commitment to delivering outstanding results have positioned him as a trusted advisor and partner for businesses seeking to stand out in their markets.

💡☠️
#thinklikeapunk 

We specialize in the magnificent trifecta of content marketing, process alignment, and speaker training.

We’re like the Avengers of the business world, but instead of battling supervillains, we tackle boring content, chaotic workflows, and tongue-tied speakers. Our super-powered tandem transforms your marketing into captivating masterpieces, aligns your processes faster than you can say “efficiency boost,” and turn even the shyest introverts into dynamic orators who can charm an audience with a single witty quip.

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