Brian DiLeo's Linkedin Analytics

With 20+ years of experience in igniting growth for brands and products, I help thought leaders and entrepreneurs create the strategies that turn prospects into product advocates. I specialize in extracting and translating the core messages of brands and products into unique consumer experiences at every stage of the buyer journey. Fluid in communicating within and across diverse business sectors, I am able to see both the big picture and the fine details necessary to devise bold go-to-market strategies and execute them seamlessly across digital, video, social, and experiential channels. At the same time, I am cost-conscious, stretching budgets of up to $2.5M to maximize ROI. Known and respected for inspiring and challenging interdisciplinary teams to deliver on ambitious client goals, I provide the tools and creative latitude to yield fresh ideas while training, coaching, and mentoring team members to develop top talent. I have led up to 50 cross-functional team members in powering new product launches. I am always happy to share my expertise in launching products, and I look forward to connecting with you. ✉ connect@briandileo.com THE HIGHLIGHTS: ★ I spearheaded the digital strategy that generated 16% sales growth for a regional product distributor. ★ I drove a digital campaign for a previously underperforming product launch, fueling $10K in sales/minute on QVC and purchases from national home improvement chains. ★ Startup and industry-leading clients span the corporate, government, education, entertainment, and non-profit sectors, including Fortune Brands, Bosch, L’Oreal, Ralph Lauren, Sugarpova, Generac. MY PORTFOLIO: www.briandileo.com SPECIALTIES: Leadership ✦ Product Messaging ✦ New Product Launches ✦ Market Analysis ✦ Customer & Market Insights ✦ Persona & Use Case Development ✦ Differentiation and Positioning ✦ Presentations ✦ Product Development ✦ Copywriting ✦ Project Management ✦ Sales Support ✦ Product Measurement