Brian C.'s Linkedin Analytics

With over 15 years immersed in enterprise software, technology partnerships, and digital B2B marketplaces, I specialize in enabling SaaS and service companies to unlock substantial revenue within expansive platform ecosystems and their corresponding B2B marketplaces. My expertise lies in crafting and leading partner programs, alliances, and go-to-market (GTM) strategies. I excel in driving the growth of digital commerce channels, collaborating seamlessly with internal and external stakeholders across diverse industries and channels. My track record includes achievements such as exceeding >300% year-over-year growth, orchestrating the launch and management of a 9-digit global partner program, overseeing a 1000+ B2B ISV marketplace, and earning esteemed designations like SAP Spotlight, Endorsed, and Industry Cloud. Additionally, I serve as a valued advisor and board member for various tech startups and organizations. I readily share profound insights on partnership strategy, revenue generation, GTM, and product alignment. At the core of my mission is the commitment to create value for our customers, partners, and teams, fostering success in the dynamic landscapes of SaaS and B2B marketplaces.