D'Amore-McKim School of Business at Northeastern University

Associate Professor of Marketing

Group Chair, Marketing

Faculty Director, Full-Time and Part-Time MBA Programs

Assistant Professor Of Marketing

Cranfield University

Research Fellow, Centre for Business Performance

UCLA Anderson School of Management

Visiting Assistant Professor, Marketing

Harvard Business School

Associate for Case Development

Sunburst Communications

Marketing Manager

Assistant Manager, Marketing

I research, write, speak, and consult on managerial decision-making, especially regarding marketing and branding strategy, measurement, and how managers learn about their markets.  Writing on LinkedIN and at Medium (https://medium.com/@bruceclarkprof).  You may access my academic research at Google Scholar (https://scholar.google.com/citations?user=5cl3KfIAAAAJ&hl=en&oi=sra)

Posts and writing in all these venues do not represent the views of Northeastern University.

Specialties: Marketing Strategy and Marketing Metrics

Taplio

Bruce Clark's Linkedin Analytics

Bruce Clark

Want to drive more opportunities from LinkedIn?