Oregon Department of Forestry

- Plan and execute internal agency communications
- Provide executive communications support to directors, executives and division leaders 
- Support administrative program's communications goals
- Provide project management planning and coordination for concurrent projects
- Research and develop strategic messaging and talking points
- Provide media and public relations outreach
- Develop communications strategies and products
- Develop and maintain intranet site and content
- Provide emergency communications support to local districts and incident management teams
- Coordinate and host monthly all-staff meetings and executive summaries 
- Plan, produce and publish written, photography and video communications messaging
- Serve as a Public Information officer and public spokesperson for emerging incidents

Public Affairs Officer

Bend Park & Recreation District

As part of a fast-paced communications team, I lead digital projects and independently manage communication priorities for two recreation facilities. I can successfully manage high-energy and complex work with frequent interruptions, tight deadlines and multiple priorities.

My main work priorities include:
- Managing a public website with 1.5 million annual page views
- Managing social media content calendars for multiple platforms
- Producing, editing, cataloging and archiving video and photography assets 
- Project managing complex communications plans independently and in small workgroups
- Producing print design, layout and managing production for in-facility signs, digital displays collateral and 3 annual recreation guides 
- Researching and writing two monthly newsletters for email lists of more than 20,000 patrons
- Creating, analyzing, editing and maintaining concurrent marketing campaigns
- Planning and tracking ongoing projects with Wrike project management software
- Concepting, filming and editing video projects, including same-day projects for timely campaigns 
- Developing and branding specialized reports and templates for high-visibility campaigns
- Identifying and developing media pitch opportunities and work with Community Relations Manager to garner earned media placements
- Developing key messages and writing internal and external FAQs 
- Advising workgroups on engagement to align with program objectives and district mission and vision

Major Accomplishments: 
- Managed a full site redevelopment for more than 800 content sections including writing all web copy and updating all visual assets
- Independently managed a 66-page facility and recreation guide in a five-week project timeline
- Managed a recruitment campaign with 221% year-over-year increase in local traffic
- Project managed website calendar functionality to integrate dynamic feeds with 275+ weekly events
- Served as a project lead to launch a $23 million facility

Marketing & Communications Coordinator

bryanlongoria.com

I am a freelance graphic designer and marketing consultant based in Bend, Oregon. I specialize in digital marketing, brand strategy, graphic design, print design, content strategy, branding, custom illustration, content writing and video production.

Freelance Graphic Designer and Small Business Consultant

Faceout Studio

As Studio Manager, I project managed all studio work for 8 print and graphic designers with an average or 3 or more new projects per week. In the first 8 months, we increased output by 17% percent over the previous year.

- Started new jobs and scheduled major milestones through project completion
- Coordinated approximately more than 60 ongoing projects for 8 designers
- Maintained and enhanced documentation systems for ongoing projects
- Created daily, weekly and monthly schedules and reports for project management
- Scheduled photography pre-production and photographed original marketing materials
- Developed original marketing and social media content
- Coordinated with publishers to produce and launch social media campaigns
- Recruited and developed relationships with industry bloggers to promote ongoing projects
- Developed and operated paid social media marketing campaigns

Studio Manager

ServiceMaster Recovery Specialists

I was responsible for our company's brand and marketing strategy, digital content, paid campaigns, media engagement, public promotion, event planning, earned and paid digital marketing.

Using a targeted long-tail keyword strategy, I doubled our organic search traffic over six months. Over six months, digital project leads increased by more than 200 percent.

- Planned and developed digital and traditional marketing strategies to support organic search
- Researched and planned keyword strategy and developed target markets for search engine marketing (SEM)
- Planned and wrote search-optimized Web content
- Researched and wrote Web pages to support organic search
- Wrote weekly blogs
- Optimized existing content for SEM and SEO
- Supervised Pay Per Click (PPC) accounts and budget
- Planned and supervised traditional marketing efforts to support back-link strategies

Digital Marketing Manager

Yuma County

I connected Yuma residents with their county government and informed them about the many facets and services the county provides. I wrote and produced YUMA 77 cable programs to inform the public, managed web content and worked across departments to share their stories.

- Awarded 3CMA Savvy Award of Excellence for a social media engagement event
- Produced live broadcast shows, wrote and produced regular video segments
- Wrote, shot and produced a 15-minute annual 'Employee of the Year' video
- Produced, wrote, filmed and edited bi-weekly outreach segments
- Created custom graphic illustrations, logos and branding materials
- Connected with local leaders to create web, print and social media content
- Wrote communications policies, press releases, media kits and other collateral materials
- Generated, branded and implemented custom campaigns and communications strategies
- Supervised web design, content and managed over over 60 Web-based CMS users
- Provided administrative assistance in agenda and addendum preparation
- Posted digital agenda publication online
- Filmed and recorded live Board of Supervisor meetings and Planning and Zoning Commission, including publication and archiving
- Attended EMI Public Information Officer and FEMA ICS training
- Participated in NIMS, Incident Command and Emergency, Operations Center planning and exercises

Public Information Specialist

United States Marine Forces Reserve

Supervised the daily function of supply employees, in support organizational goals
Created weekly goals and daily workloads for employees
Promoted organizational safety with risk assessment
Ensured proper maintenance gear and ensured the individual readiness of each employee
Maintained proper logging of receipts and issuances
Attended organizational meetings and represented supply section at all events
Wrote employee evaluations and helped employees to plan out personal and educational quarterly goals

Manager, Logistics and Supply

United States Marine Corps

In a small communications shop, I served as a network manager and supervised daily operations before moving to larger network operations. My responsibilities included department operations, management and training staff. 

- Served as department webmaster and updated website content
- Project managed communications objectives and oversaw project implementation
- Administered secret and non-secret networks with over 3,500 users
- Directed staff of 5 and managed daily operations
- Maintained 24-hour watch and security operations, including security entry procedures
- Administered entire West Coast data network on-call 24 hours a day
- Submitted daily communication and situation reports to managers

Webmaster and Manager, Information Technology

I’m an experienced marketing and public relations professional with a formal background in business communications and an emphasis in municipal governments.

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