Coface

Global Head of Digital Lead Generation

American Express

Led B2B digital marketing and commercial strategies via partner programs focusing on various industries on the French market (e.g.: pharma, IT, professional services, auto, and others).

Senior Manager, B2B Partnerships - Global Commercial Services

Developed B2B lead generation tools via digital channels in the US. Managed the global roll-out of a marketing automation platform in the US, Canada, Mexico, Argentina, and Europe.

Senior Manager, B2B Digital Acquisition and Global Marketing Strategy - Global Commercial Services

Developed marketing and commercial strategies for small merchant acquisition and card acceptance expansion via fin-tech partners (e.g. Square, Stripe, PayPal). Led global fin-tech strategy alignment for small merchant acquisition across the US, Canada, Mexico, UK, and Japan.

Senior Manager, Small Merchant Acquisition and Coverage Strategy -  Global Merchant Services

Kantar Consulting

Managed data research studies for global marketing projects in the pharma, consumer goods, and IT industries. Led the global development and deployment of online marketing knowledge sharing tools. (Projects done with EffectiveBrands, which merged with Kantar in 2014).

Global Knowledge and Marketing Research Manager (EffectiveBrands)

Experian Marketing Services

Developed the product strategy and deployment of an online consumer data trending and forecasting platform meant to drive advertising and business efficiencies for media companies.

Product Marketing Manager

Forrester Research

Translated data into actionable insights and researched content for online marketing professionals in the e-commerce industry.

eBusiness Channel Strategy Researcher, Marketing and Strategy Group

American University

Recruited and advised students for the Study Abroad undergraduate program at American University in Washington, DC, USA.

College Recruiter and Advisor, Student Abroad Program

Senior marketing and business development professional specialized in B2B customer acquisition through demand, lead generation, and partnerships. My experience spans across digital acquisition, digital transformation, marketing automation, and global marketing strategy. Led projects in multiple markets: North America (U.S.A. and Canada), South America (Mexico and Argentina), EMEA (U.K., France, the Netherlands), Asia (Japan and Singapore), and Australia.

Taplio

Cristina Bugnaru's Linkedin Analytics

Cristina Bugnaru

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Cristina Bugnaru's Linkedin Analytics

Cristina Bugnaru

Want to drive more opportunities from LinkedIn?

Cristina Bugnaru's Linkedin Analytics