Pixel Artworks

Executive Curator, Originals

K A V E ™

Collaborating between London and Shanghai K A V E ™  is an interactive architecture practice. We’re a Kinetic Audio Visual Engine. Designing, engineering, and producing transformative installations addressing pressing social and environmental issues.

Artistic Director

The Reel Store UK

Shaping an exciting, innovative and unique immersive arts programme. Delivering the UK's first, permanent, immersive art centre, "The Reel Store” with major exhibitions from Refik Anadol, Marshmellow Laser Feast and Frida Kahlo.

Executive Producer & Curator 

Ouchhh

With public art and exhibits on 4 continents selling 1,000,000 + tickets in 2019, the multi award winning Ouchhh are leading creative new media practitioners.

Creative Producer

Nirvana Brewery

Head Of Development

Cre8 LifeStyle Centre

Cre8 Media - Working with The Institute of Practitioners in Advertising (IPA), Institute of Visual Communications Agencies (IVCA), D&AD and Creative Skill Set. I developed a social enterprise that creates pathways to jobs in advertising, branding, film and TV for young talent from ‘diverse’ backgrounds, attracting a conglomerate of leading media companies donating resources and cash as part of their corporate social responsibility.

Cre8 Arc - Working with London Legacy Development Corporation (LDC), I led a project that recycled waste from the Olympic Park and regenerated a derelict space in Hackney Wick, transforming it into a community garden. As steering group leader I managed corporations and large trusts working together to deliver this landmark eco-build. Including EDF Energy, Balfour Beatty, Flannery's, Speedy Hire, Lendlease, Lafarge Tarmac, London Legacy Development Corporation and Groundwork. 

Cre8 Gallery - Via Bloomberg, Vodafone and I CITY, I commissioned The Denmark Vesey Collection, an inflammatory, museum quality collection of paintings vintage posters, rare objects and artifacts.

The Albany

With the Head of Development create and deliver the seasonal marketing plan and audience development strategy. Execute marketing plan using mixed collateral i.e. print, database marketing, digital and guerilla marketing.

I created ‘The Play List’ – a seasonal brochure designed to deliver maximum exposure for Albany’s own productions as part of an improved audience development strategy.

Marketing Manager

Peace Not War 

We built the world's foremost catalogue of peace music:

Sourcing quality art with a message with contributions from Public Enemy, Jane’s Addition, Sonic Youth, Faithless, Asian Dub Foundation (see www.peace.fm).

Creating a unique brand identity through evocative promotional material and branded product range (T-shirts, badges, posters).

Developing a strategy for acquiring new members and getting the word out – Facebook (100, 000+ likes), press, data capture, digital and guerilla marketing. Increased membership from 800 to 25,556. Increased Facebook likes to 100,000+

Developing and managing media campaign with articles published in The Guardian, Melody Maker, Metro, Dazed & Confused, Red Pepper, The Big Issue, and Hip-Hop Magazine.  

Administering an international CD distribution deal - 200,000+ CDs sold internationally. 80,000 CDs distributed free via The Big Issue in 2005.

Label Manager

Cable & Wireless Communications

In a team identify problems relating to strategy, markets, procedures and methods. 
Collect data and apply simple economic theory to problems.  
Analyse market research, production costs, cross elasticity of demand and supply. 
Present options and formulate recommendations for action in monthly service reports.

Business Analyst

I’m a technical producer with a Master's degree in Computational Arts from Goldsmiths, London. I cultivate and advance digital products, immersive experiences and social impact.

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